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Social Media Marketing

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The new marketing buzz is Social Media. It is as important to excel at Social Media, Web 2.0 as it used to be to just have a web presence few years ago. It has been proven that this new paradigm is no …

The new marketing buzz is Social Media. It is as important to excel at Social Media, Web 2.0 as it used to be to just have a web presence few years ago. It has been proven that this new paradigm is no longer a fad but here to stay for good

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  • 1. Media Agility New Paradigm Marketing Solutions    
  • 2.   What is the New Paradigm?
    • Now a Days mere availability of good services or products is not sufficient enough to attain edge over your rivals. Only way to survive is to combine your excellent offerings with ultra-savvy marketing tactics. The new marketing buzz is Social Media, Web 2.0, Mobile Website, Mobile Applications and Google Ad Campaigns.
    •  
    • MediaAgility is a solutions provider with a mission to bring the benefits of the "New Paradigm" to our customers.
    •  
    • Components of MediaAgility solutions are:
    •  
      • WebAgility
      • BrandAgility
      • CellAgility
      • AdAgility
    •  
  • 3. Web Agility Close the Loop on Social Media Your First Step to Marketing Effectiveness using Web 2.0 and Social Media
  • 4. Small Changes to you Website with large potential benefits Now that users are sharing your website and content on the social media, you need to create your presence on the social media. Step 2: Create Presence on Social Media Step 3: Close the loop and bring your Social Media Presence back to your website A simple footer toolbar encourages users to stay on your site and explore more content and connect with their social networks. 3 Step process Small buttons make it easy for users to immediately share content with their friends and networks. Step 1: Make it Easy for Users to Share your content Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 5. You can leverage … Facebook, Twitter, CoolIRIS and many more best of the breed tools with one integrated solution. All this with quantitative measurements using Google Analytics. Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 6. Metrics - Measure 4 key metrics Increase in the number of page views and unique visitors 2. Page Views 3. Bounce Rate Reduction Increase in users staying more on the website Increase in the number of followers, fans. 1. Social Media Reach 4. Your Metric We can customize one parameter that is important for your marketing goals. It could be increase in downloads of a whitepaper or filling out a form or downloading trial software etc. Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 7. Social Media Reach Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 8. Page View Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 9. Bounce Rate Reduction Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 10. Your Metric Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 11. This is just a beginning on your journey to Marketing Effectiveness. We can provide ongoing service to help you optimize your website by understanding user behavior. Other MediaAgility tools like – Cell A gility and Brand A gility provide the most comprehensive platform in the industry to take you lightyears ahead of your competition. Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 12. Cell Agility :- Mobile Presence
      • Smart Phones - iPhone, iPod Touch, Blackberry and Android are the most common smart phones. A mobile optimized website helps reaching to a wider audience and also to provide last minute updates during Tourist Season.
    Desktop Optimized       Mobile Optimized
  • 13. Mobile Presence
      • CellAgility - This is a turnkey cloud solution from MediaAgility. No servers to run or nothing to maintain. Content is automatically pulled from the main website and published on the mobile optimized site.
      • Setup - Easy to setup in a few days time and not weeks. Traffic from smart phones automatically redirected to CellAgility for optimized content.
      • iPhone Apps - Possibility of collaborating in the future for Divine Indian Hotels' branded iPhone Apps to promote their hotels and latest offers.
  • 14. Brand Agility Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company
  • 15. Brand Agility        UniPlayer’s BrandMonitor console listens to all relevant blogs or articles published about you, your rivals, your industry.   It helps you to organize them by relevance, keywords, substance, sentiment, and other criterion.      It enables you to do everything you ever wanted to do to understand market sentiments.
  • 16.                                    Brand Monitor
    •  
  • 17. AdAgility
    • AdAgility is powered by AdGlobal360, our Google Authorized Digital Marketing Agency. We help you to tame the marketing components of new economy such as -
      • Search Engine Optimization 
      • Pay Per Click 
      • Email Marketing
    • AdAgility promises high ROI using the right keywords to ensure that your ads are seen by the right people at the right time. It positions your site on top in every search engine and is the best way to develop consumer confidence.
  • 18. Cloud Computing - Google Apps
      • Google Apps - This is Google's Collaboration and Messaging solution for the enterprise.
      • Email - The same GMail Interface that you are familiar with. Integrated private instant messaging with text, audio and video chat.
      • Docs - Cloud version of Word, Excel, Powerpoint to share, collaborate with just the browser. Convenient for event organizers. Easy to create surveys, forms and publish to your members. Much More - There are many more features. We are Google Enterprise Partner and will bring the best Google Solutions to you.
  • 19.     MediaAgilitiy   New Paradigm Solutions   to Improve Productivity, Reach, Relevance and Engagement with the community through the  New Media
  • 20. Thank You! MediaAgility A New York based Media Savvy Technology company 14 Wall Street Suite 5E New York, NY 08512, USA [email_address] +91-124-4707876 +91 - 9711827008 www.mediaagility.com Copyrights 2010, MediaAgility: A New York based Media Savvy Technology company

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