Steve Bridger

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  • Steve Bridger

    1. 1. Third Sector, London 4th February 2010 “Staying relevant in a wired world” Steve Bridger Builder of Bridges @SteveBridger
    2. 2. Charities Staying relevant in a wired world @stevebridger 4 February 2010 #media140 #smwldn
    3. 3. I help charities unlearn stuff and trust more of their own people to participate online to support insight, collaboration, transparency, advocacy & philanthropy @stevebridger
    4. 4. Can we agree on one thing? @stevebridger
    5. 5. 1 This new stuff - let’s call it social media - is disruptive and transformative inside the organisation @stevebridger
    6. 6. Can we agree on one thing? @stevebridger
    7. 7. two things? Can we agree on one thing? @stevebridger
    8. 8. 2 It’s still about relationships @stevebridger
    9. 9. @stevebridger http://www.flickr.com/photos/ceruleandepths/1693238000/
    10. 10. “It is difficult to get a man to understand something when his salary depends on his not understanding it” Upton Sinclair @stevebridger
    11. 11. organisational dependency on hierarchy
    12. 12. organisational dependency on hierarchy
    13. 13. organisational dependency on hierarchy
    14. 14. organisational dependency on hierarchy
    15. 15. “I'm convinced that eventually every member of staff will need to have some level of responding power and be empowered to use social media to communicate and build relationships with the people around them” @willmcinnes @stevebridger
    16. 16. @stevebridger
    17. 17. @stevebridger
    18. 18. don’t make social media another @stevebridger
    19. 19. don’t make social media another silo @stevebridger
    20. 20. charity staff who feel comfortable participating code o f conduct? tr ust the hiring decision? supporters / potential supporters @stevebridger
    21. 21. aspirational transactional challenges for traditional charities the changing giving experience self-organising, accountability & peer-to-peer, instant campaigns scrutiny aggregation of small acts platform to more real-time make connected web supporters look experiences good regulation social computing earmarked focused micro- vs payments general funds return on attention mobile borderless donor global citizens ‘intimacy’ global reach impact reporting donations big online still only contributions still matter permission interruption governance 3% Steve Bridger | 04.02.10 | original scribbly doodle by @davegray - remixed with permission
    22. 22. closed vs open @stevebridger
    23. 23. Thank you... and enjoy the rest of the day @stevebridger http://www.flickr.com/photos/ceruleandepths/1693238000/
    24. 24. Thank you!

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