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Engaging with the global consumers - Future Forum Breakfast #2 [Mark McCrindle - McCrindle Research]

by on Aug 24, 2012

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From Boomers & Xers to Generations Y & Z ...

From Boomers & Xers to Generations Y & Z
Consumerography: A snapshot of today's key consumers
Macro customer segments
The power of brand in a fragmented market
Understanding Niche: An analysis of micro segments
Emerging drivers of consumer behaviour
Innovative research methods for the new generations
Global generations, world consumers

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Engaging with the global consumers - Future Forum Breakfast #2 [Mark McCrindle - McCrindle Research] Engaging with the global consumers - Future Forum Breakfast #2 [Mark McCrindle - McCrindle Research] Presentation Transcript