Social Media Health Network Overview

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Social Media Health Network Overview

  1. 1. Social Media Health Network <ul><li>Lee Aase </li></ul><ul><li>Mayo Clinic Center for Social Media </li></ul><ul><li>July 2011 </li></ul>
  2. 2. Mayo Clinic Center for Social Media <ul><li>Mission: Lead the social media revolution in health care, contributing to health and well being for people everywhere </li></ul><ul><ul><li>Grow social media use by Mayo Clinic </li></ul></ul><ul><ul><li>Create resources for use at Mayo Clinic that can be shared with organizations wanting to use social media in health and health care </li></ul></ul>
  3. 3. http://socialmedia.mayoclinic.org/
  4. 4. Social Media Health Network <ul><li>Membership group associated with Mayo Clinic Center for Social Media </li></ul><ul><li>Main vehicle for sharing, learning together among peers </li></ul><ul><li>Dues based on organization revenues </li></ul><ul><li>Industry members, but no industry grant funding </li></ul><ul><li>>75 member organizations to date </li></ul>
  5. 5. Network Members (click image to view)
  6. 6. Member organizations receive... <ul><li>Resources to speed social media adoption </li></ul><ul><ul><li>Curriculum/Training materials </li></ul></ul><ul><ul><li>Guidelines/Policies/Job Descriptions </li></ul></ul><ul><ul><li>Community support </li></ul></ul><ul><li>Free or significantly discounted webinars, conferences, member meetings, member conference calls </li></ul><ul><li>Community, blogging platform options </li></ul><ul><li>Member site for sharing, learning </li></ul>
  7. 7. Network Member Site
  8. 8. Member Site Features <ul><li>Practical, step-by-step “how to” curriculum </li></ul><ul><li>Opportunity to share case studies, develop best practices </li></ul><ul><li>Prudential curriculum on Privacy, Professionalism, Ethics </li></ul><ul><li>Discussion forums </li></ul><ul><li>Networking with peers </li></ul>
  9. 10. For Further Information: <ul><li>[email_address] </li></ul><ul><li>http://socialmedia.mayoclinic.org </li></ul><ul><li>507-538-0492 </li></ul>

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