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Made with Users in Mind - McDonald's

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Design and build a new applicant tracking system to help streamline and improve the experience for applicants and recruiters. …

Design and build a new applicant tracking system to help streamline and improve the experience for applicants and recruiters.

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  • 1. 1© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. CASE STUDY Creating a user-centred experience for candidates and recruiters. Client McDonald’s " Region Netherlands " Date 2013 Keywords Applicant Tracking Careers Site MADE WITH USERS " IN MIND
  • 2. 2© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. BACKGROUND McDonald’s is one of the largest employers in the Netherlands. Unsurprisingly, and in part due to the nature of the roles of offer, they are a very high-volume employer. This is problematic because the sheer volume of applications makes it difficult to process all the applications. What was needed was a more effective way for candidates and recruiters to be selective.
  • 3. 3© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. BRIEF Design and build a new applicant tracking system to help streamline and improve the experience for applicants and recruiters.
  • 4. 4© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. SOLUTION Maximum custom-built a light ATS system with simple easy-to- use functionality and centralised communication.
  • 5. 5© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. HOMEPAGE The career site and ATS are integrated seamlessly to give the user one experience.
  • 6. 6© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. LOCATIONS With a red marker indicating the HQ, users can search for regional vacancies through a map with live updates on available positions.
  • 7. 7© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. APPLICANT OVERVIEW Here you can search for relevant candidates based on different criteria such as function, status, age, etc.
  • 8. 8© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. APPLICANT TRACKING SYSTEM After applying, the data gets sent to the ATS. The ATS home page features a dashboard giving a quick status overview of the number of: • Views • Open vacancies • Applicants This ATS is available for different groups and has a rights system. " An admin can view all restaurants, a restaurant manager can only see their own.
  • 9. 9© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. For more information, talk to me. Siebe van Ineveld Client Services Director! ! ! T: +31 xxxx xxxx E: siebe.van.ineveld@maximum.com W: maximum.com/siebe-van-ineveld NEXT STEPS
  • 10. 10© 2014 Maximum Employment Marketing Group ltd. (Rotterdam). All rights reserved. © 2014 Maximum Employment Marketing Group. All rights reserved. All content is private and strictly confidential and is the property of Maximum Employment Marketing Group Limited. HONG KONG ROTTERDAM SHANGHAI SINGAPORE 3/F Universal Building 5-13 New Street Sheung Wan Hong Kong T: +852 5808 5819 MAXIMUM.COM