2 lesser known roles of social media in a content marketing strategy
CMB Partner Office Hours
“Using social trends for content
strategy and execution”
Every Tuesday & Thursday @3pm Eastern
What is the CMB
A team of inbound marketing agencies that sell and deliver services using the Content Marketer’s
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Remember! Planning is half
Using trends and trend
setters for content
Most of the work is already done in the planning stage.
Reference trending material in
Participate in their
Social comments & thank you
Take the first step to building a
Hi [influencer name]
I am reaching out because I have been following your [most influencial medium - Blog, twitter, linkedin, G+] for some time now
and you seem to be particularly interested in [topic of influence]. I have already connected with you on [network of choice], but I
was hoping I could make a contribution to your blog on the subject of [topic of influence].
I have attached an article that I have not yet posted. I thought it would be a great fit as a guest post given the references to
some of your recent material.
If I don't hear from you I will go ahead and post this on my site and assume you are not interested - no worries.
Admittedly you have a much larger and engaged following than I do, and I am sure you know how hard it can be to get noticed
Here is a link to another sample of my writing, I would very much appreciate your feedback and/or the opportunity to
collaborate with you.
[link to your best article related to [topic of influence]
Next Session: Tuesday
“Link building rocket fuel”
Geary LSF | Digital Marketing Agency
Signup at: www.contentmarketingblueprint.com/webinars
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