Effective Teen Recruitment Webinar  Copyright © 2007 Boys & Girls Clubs of America. All rights reserved Wednesday Nov. 17 ...
Let me take a Poll
http://groups2.bgca.net
Understanding Developmental Stages  Definition of Adolescence:  Copyright © 2007 Boys & Girls Clubs of America. All rights...
Understanding Developmental Stages  Boys & Girls Clubs divide adolescence into two distinct stages:  Copyright © 2007 Boys...
You can order this on Supply Works for $5.20:  http://supplyworks.gsgbgca.org/ProductDetails.aspx?productID=7738&CategoryI...
Copyright © 2007 Boys & Girls Clubs of America. All rights reserved Importance of Attracting Teens  <ul><li>Boys &Girls Cl...
<ul><li>The concept of having a great teen program in the Club means that there must be teens present to benefit from the ...
<ul><li>Recruitment/Outreach  </li></ul><ul><li>Special Events  </li></ul><ul><li>Referrals  </li></ul><ul><li>Thought Lea...
<ul><li>Going  to  the teens- local teen hang-outs </li></ul><ul><li>School visits </li></ul><ul><li>Staff hang out at foo...
Special Events or Activities Strategy   Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Think ...
 
Referral sources:  Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Schools: Principals, teache...
Human Hubs Background
Thought Leaders/Human Hubs Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Teens in the commun...
 
Resources: Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Create your own recruitment Plan  <...
Questions? <ul><li>Time for questions, ideas, thoughts, feedback, best practices </li></ul><ul><li>Download documents: Pow...
<ul><li>Effective Teen Recruitment Webinar </li></ul>Dave Rozman- Director, Teen Services (BGCA) [email_address] 616-396-4...
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  • Know the type of teens you want to reach out to and recruit and tailor your recruitment strategy to fit that group
  • Effective+outreach+to+teens+webinar

    1. 1. Effective Teen Recruitment Webinar Copyright © 2007 Boys & Girls Clubs of America. All rights reserved Wednesday Nov. 17 th at 1pm and 4pm EST Facilitator: Dave Rozman Director, Teen Service Boys & Girls Clubs of America
    2. 2. Let me take a Poll
    3. 3. http://groups2.bgca.net
    4. 4. Understanding Developmental Stages Definition of Adolescence: Copyright © 2007 Boys & Girls Clubs of America. All rights reserved Adolescence can be defined as the transition period between childhood and adulthood What is going on during this period? <ul><li>Physical Development </li></ul><ul><li>Cognitive Development </li></ul><ul><li>Emotional Development </li></ul><ul><li>Social Development </li></ul>
    5. 5. Understanding Developmental Stages Boys & Girls Clubs divide adolescence into two distinct stages: Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Early Adolescence 13 -1 5 years of age </li></ul><ul><li>Late Adolescence 16 – 18 years of age </li></ul>
    6. 6. You can order this on Supply Works for $5.20: http://supplyworks.gsgbgca.org/ProductDetails.aspx?productID=7738&CategoryID=401 Item #: P-300
    7. 7. Copyright © 2007 Boys & Girls Clubs of America. All rights reserved Importance of Attracting Teens <ul><li>Boys &Girls Clubs of America has integrated </li></ul><ul><li>teens throughout its Impact 2012 strategic </li></ul><ul><li>vision. </li></ul><ul><li>There are specific strategies in Impact 2012 </li></ul><ul><li>that includes teens. </li></ul>Key Point: It is the Clubs responsibility, not just the teen directors role.
    8. 8. <ul><li>The concept of having a great teen program in the Club means that there must be teens present to benefit from the services provided. </li></ul>Effective Recruitment Strategy IT TAKES EFFORT AND A STRATEGY TO RECRUIT TEENS!
    9. 9. <ul><li>Recruitment/Outreach </li></ul><ul><li>Special Events </li></ul><ul><li>Referrals </li></ul><ul><li>Thought Leaders/Human Hubs </li></ul>Copyright © 2007 Boys & Girls Clubs of America. All rights reserved Four Types of Recruitment Strategies: Effective Recruitment Strategy
    10. 10. <ul><li>Going to the teens- local teen hang-outs </li></ul><ul><li>School visits </li></ul><ul><li>Staff hang out at football games </li></ul><ul><li>Outside your building </li></ul>Copyright © 2007 Boys & Girls Clubs of America. All rights reserved Recruitment/Outreach Strategy: Effective Recruitment Strategy BE CONSISTENT
    11. 11. Special Events or Activities Strategy Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Think of older youth in cultural segments not as one conglomeration </li></ul><ul><li>Think of the subgroup you want to attract </li></ul><ul><li>Christmas/New Years/Halloween Parties </li></ul><ul><li>Super Bowl Party </li></ul><ul><li>Video Game Tournaments </li></ul><ul><li>Friday Night Teen Nights </li></ul><ul><li>Community Service Events (school credit) </li></ul>Effective Recruitment Strategy
    12. 13. Referral sources: Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Schools: Principals, teachers, counselors, coaches, social workers etc. </li></ul><ul><li>Other youth serving organizations </li></ul><ul><li>Courts, Probation officers, Police </li></ul><ul><li>Social service organizations </li></ul><ul><li>Churches </li></ul>Effective Recruitment Strategy You Need to Build the Relationship!
    13. 14. Human Hubs Background
    14. 15. Thought Leaders/Human Hubs Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Teens in the community, high school or middle school that tend to set trends or who other teens tend to follow </li></ul><ul><li>Hire a teen to market and recruit </li></ul><ul><li>Give the teens a voice and ownership in the program. </li></ul><ul><li>Teens share or make presentations at their schools </li></ul>Effective Recruitment Strategy
    15. 17. Resources: Copyright © 2007 Boys & Girls Clubs of America. All rights reserved <ul><li>Create your own recruitment Plan </li></ul><ul><li>Serving Teens Effectively Training </li></ul><ul><li>Teen Services Staff </li></ul><ul><li>Teen Directors Monthly Conference Calls </li></ul><ul><li>Teen Trends information on the online community ( http://groups2.bgca.net ) </li></ul><ul><li>Teen Services Webinars </li></ul>
    16. 18. Questions? <ul><li>Time for questions, ideas, thoughts, feedback, best practices </li></ul><ul><li>Download documents: Power Point, Teen Recruitment Plan and Attracting and retaining teens document </li></ul>
    17. 19. <ul><li>Effective Teen Recruitment Webinar </li></ul>Dave Rozman- Director, Teen Services (BGCA) [email_address] 616-396-4300 www.facebook.com/KeystoneBGCA @KeystoneBGCA

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