Yelp Presentation Local Summit SES New York 2010

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This was my local summit presentation on Yelp (and local marketing) during SES NYC 2010

This was my local summit presentation on Yelp (and local marketing) during SES NYC 2010

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Transcript

  • 1. Matt Siltala Dream Systems Media
  • 2. Why You Should Care About
    • Traffic
    • Be Found
    • Reputation Management
    • Opportunities To Connect
    • Sales/Business/Links/Buzz
    • Additional SERPs
    • App Phones
  • 3. Traffic?
  • 4. Is Much More Than Food Reviews! Almost as many people reviewing shopping as they are Restaurants…..and you thought Yelp was just for finding a place to eat huh?
  • 5. Be Found
  • 6. Reputation Management ***Sponsored Options:
  • 7. Real Opportunities To Connect
  • 8. Send Messages
  • 9. Sales/Business/Links/Buzz
  • 10. Additional SERPs
  • 11. Yelp Working App Phones
  • 12. Use The Yelp App To Monitor
    • Reward
    • Respond
    • Get Links
    • Get Press
    • Get People Blogging
    • Offer Coupons/Discounts
    • Listen To Customers
  • 13. Get Yours! biz.yelp.com
  • 14. Yelp Business Account
    • Analytics
    • Can Respond To Negative
    • Add Pictures
    • Advertising Options
    • Additional Information
    Yelp.com/business
  • 15. Optimize Your Page/Listing
    • Professional Photos
    • Detailed business Information
    • Correct URL
    • Correct Phone Number
    • Correct Contact Info
    • Access to many other YELP tools
    • Offer coupons
    • Offer specials
  • 16. Matt Siltala Dream Systems Media, Owner http://www.dreamsystemsmedia.com Find me on Twitter: @Matt_Siltala