It surprises me how few people seem to value the distribution of Class C IP links and the anchor text in backlink profiles. When we perform backlink crawls, our results are always sorted by the number of Unique Class C IPs linking, rather than by individual links, domains or hosts.
Create private Twitter Lists - Monitor Fan Page promotions - Set up Google Alerts for Viral Notifications RESEARCH RESEARCH RESEARCH with these tools, get ideas, monitor competition and DO BETTER
Use LinkedIn to find out who their team is - Add them to your private list on Twitter
What, if any, viral campaigns are they running? Where is the competition getting most of their traction?
TO READ: How To Use The Screaming Frog SEO Spider Tool To Audit Back-links - http://www.screamingfrog.co.uk/seo-spider/ - http://home.snafu.de/tilman/xenulink.html
What are they doing to up-sell or re-market to potential clients or new clients? How does your competitors checkout process work? Top selling retailer - last year 34 billion in rev.
Competitive Intelligence Pubcon Vegas
Never Stop Spying Matt Siltala, President [email_address]
What’s Outwit? OutWit Hub is a cool FireFox addon that allows you to extract any web page information and export it to our favorite Excel for easier management and organization. (http://www.searchenginejournal.com/how-to-extract-any-web-page-information-and-export-it-to-excel/)