Blended SERPs SMX West 2010

What To Do With Blended SERPs?

Where Do People Look For Answers?

Questions To Research
Asking Questions About?
Looking For Answers On?
Looking For Videos About?
Looking For Images About?
Looking For Reviews On?
Looking For Testimonials On?
Reading Blog Posts/Articles On?
Looking For Tips On?
Looking For Help On?

Blended Media In The SERPs
Images
Videos
News
Shopping
Blog Posts
Books
Local
Real Time
Social Circle

Research Your Industry

Research Examples

Get Creative

Takeaways
Images - How can you better use images and get them to show up in the SERPs?
Videos - How are others using video? How can you implement with current strategy? Create a YouTube Channel.
News - Are you posting regular press releases? Use your competitor to get ideas. They will show up in the SERPs.
Shopping Results - Are you using sites like Shopzilla to get into shopping results? There are plenty others too.
Blog Posts - Are you even blogging? Find the questions that people are asking - and answer them! You be the one that provides that killer content!
Books - Could you write a book about your industry?
Social Circle - There is more and more of a need to get involved in Social Media.
Local - Make sure and set up all your local accounts.
Real Time - Participate, become an authority

Matt Siltala Dream Systems Media, Owner http://www.dreamsystemsmedia.com Find me on Twitter: @Matt_Siltala

Blended SERPs SMX West 2010

by Dream Systems Media on Mar 04, 2010

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