Ohio’s Excellent Libraries Need Excellent Electronic Content
<ul><li>Matt Weaver </li></ul><ul><li>Board Member, </li></ul><ul><li>Library Renewal </li></ul><ul><li>Web Librarian, </l...
Eli Neiburger Associate Director for IT and Production Ann Arbor District Library [email_address] @ulotrichous
Libraries are screwed.
 
Then, the format changed, like it had so many times before, a wave passing through society, changing everything it touched...
 
 
 
 
 
 
 
 
 
 
 
 
So, what can Libraries expect in this century?
open market closed market Kindle Store App Store eBrary Overdrive Android Market Big Box Retailers Flea Markets The Web Ga...
<ul><li>Publishing Thrives </li></ul><ul><ul><ul><ul><ul><li>Apple </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>A...
Neo Renaissance Low Price Points Lots of Pro Output No DRM Devices don’t matter Deals with many Pubs Libs buy & distribute...
What to do now?
What to do now? Build up Storage Infrastructure.
 
 
 
What to do later?
What to do later? Make deals with Rightsholders.
Back to roots: Libraries provide access to the content of the community, not content for the community Libraries provide a...
 
 
 
$9.99
only$9.99!
only$9.99! now $1.99!
only$9.99! now $1.99! just $0.99!
only$9.99! now $1.99! just $0.99! brought to you by: FREE!
only$9.99! now $1.99! just $0.99! brought to you by: FREE! Last Chapter Now Only $9.99!
FREE BOOK THINGY WITH BIKINI only$9.99! now $1.99! just $0.99! brought to you by: FREE! FREE Chapter Now Only $9.99!
 
 
FREE!
FREE! FREE!
 
The future can change quickly.
 
Diversify your value now to hedge against rapid demand shifts.
Later, be positioned to pick up the pieces after the pub bubble bursts.
“ He’s one bad mother...” “ Shut your mouth,” several women interjected. “ But, I’m only talking about Shaft,” he replied....
 
 
 
 
The 20th Century Library brought the world to its community;
The 21st Century Library brings its community to the world.
 
WHY?
 
Ereader Boom 2 Holidays 2011 –  Here we go again!
Sub-$100 ereaders Ereader shipments to reach  27 million units for 2011
 
 
 
 
 
 
 
To create the primary access point for electronic content for users of libraries.
 
By libraries ,  with libraries,  for libraries.
Bylaws and mission ensure that our mission is that of  libraries.
Parterships. Relationships. Research. Solutions.
Phase I: what have we done so far?
 
 
libraryrenewal.org
More than 1,500 subscribers
1,507 followers
2,671 “likes”
 
2
 
 
Advocates and Partner Libraries
libraryrenewal.org/partners New separate Advocates/Partners sections coming in November Partner Libraries
 
Group #1: R eaders advisory work. reviews, book lists, etc.
Group #2  - writing and presenting at the local level.
Group #3  – Anything else you want to do to help! Seriously!
<ul><li>Partner libraries will ensure that what is built is what they and their patrons actually need.  </li></ul>Partner ...
<ul><li>Four partner libraries on board </li></ul>Partner Libraries
<ul><li>Santa Monica Public Library </li></ul>Partner Libraries
<ul><li>Two Rivers Public Library  </li></ul><ul><li>(WI) </li></ul>Partner Libraries
<ul><li>Newark (TX) Public Library </li></ul>Partner Libraries
<ul><li>King County Library System (WA) </li></ul>Partner Libraries
<ul><li>Five hours/month </li></ul><ul><li>2 hours for monthly meeting </li></ul><ul><li>1 hour – one-on-one conversations...
<ul><li>Sign non-disclosure agreement </li></ul><ul><li>One contact person at the library </li></ul><ul><li>Library direct...
<ul><li>Financial contributions  </li></ul><ul><li>are NOT required. </li></ul>Partner Libraries
 
 
 
Visit libraryrenewal .org
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Ohio's Excellent Libraries Need Excellent Electronic Content

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Eli Neiburger and Matt Weaver of Library Renewal discuss how electronic content is changing libraries and how Library Renewal is working to improve the siuation.

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  • Hi, i’m eli, and I work as the associate director for IT and Production at the Ann Arbor District Library. That said, the following is my personal opinion:
  • Hi, i’m eli, and I work as the associate director for IT and Production at the Ann Arbor District Library. That said, the following is my personal opinion:
  • Libraries are screwed because the codex has become outmoded. Not obsolete, not worthless, not crappy; just outmoded. replaced by an increasingly convenient format.
  • a format shift is happening not just a change of the text delivery format, but a move away from ownable, sharable content. And libraries are in the business of owning and sharing content.
  • The more heavily invested you are in a media format, the worse you get screwed when that media format becomes inevitably outmoded... ask any library that circulated laserdiscs...
  • and the faster the format becomes outmoded, the faster you get screwed, regardless of the quality of the content encoded into the format.... ask any library that actually bought HD-DVDs (if you can find one, we’re not usually suckers)
  • but it’s not just about our physical investment; despite efforts to the contrary, the BRAND of libraries is essentially “The Book Temple”.
  • Our values, and operational parameters, and even our physical facilities are all built around the codex. (bonus question 1: anybody know where this is? Kansas Peeps? answers at the end) But the codex is outmoded, replaced by an increasingly convenient alternative. And if Libraries can’t disassociate themselves from the codex and its requirements, your memorial library can quickly become...
  • a library memorial.
  • Now, consider candles! As a technology, they are completely obsolete, unreliable, messy, and inefficient... yet there isn’t a 21st century kid in the world who doesn’t know what they are.
  • because they occupy a very different place in our society than they did at their sales peak. Now, it’s all about experience... ceremony... atmosphere... or, for when out modern infrastructures fail us and leave us in the dark...
  • but the most interesting thing about what happened to candles since they peaked is that the candles that are now produced are optimized along completely different axes than they used to be, such as how they smell, or how they’re decorated. Also, 90% of them are bought by women. But it’s still a 2 billion dollar industry in the US...
  • like whale watching, or, what else is a $2 billion dollar industry...
  • Oh right, Yu-Gi-Oh!
  • Is the future of the codex (Bonus 3, who is this guy?) like the present of the typewriter? Will someone who has a book collection seem as eccentric and confused....
  • as someone who has a typewriter collection? No bonus here, nobody knows who this guy is although I think his name is actually Olaf.
  • Remember what libraries used to be for? (bonus question 4: what library is this?) Not to purchase commercial content for the community, but to store and organize the content OF the community.
  • Popular materials have fueled a huge boom of popular libraries. But Libraries were created to protect and ensure access to things like this for the communities that produced them, not to subsidize access to the hottest new clay tablets from babylon.
  • Now, it’s not just the data about the community, but also the creations of the community that libraries can enable, by giving patrons access to production tools, event venues, and a permanent online home; putting the emphasis on the library as a platform for the community....
  • and less emphasis on enough copies of the hot new thing.
  • and of course, all this is happening as taxpayers are simply having to decide what municipal services they can live without.
  • This cat is out of the bag. Everyone is a publisher. To draw another analogy from the wonderful world of outmoded technologies, consider the lost icehouse. the publishing industry is making beautiful, professional ice, but we’ve just entered the age of the home refrigerator. The market for Ice, and the business of making and selling Ice will never be the same, ever again.
  • -We love books and they will still be around, but the world is changed
  • Pictured: Booken Cybook Opus, Booken Cybook Orizon, BenQ nReader K61, BVelocity Micro Cruz Reader, iPad, Augen 7inche eReader w/ text to speech, kobo eReader Kindle 2, Kindle DX ASUS prototype folding eReader, Borders Nook A great list of eReaders with lots of specs and details: http://en.wikipedia.org/wiki/Comparison_of_e-book_readers Data from IDC Corp: http://www.idc.com/getdoc.jsp?containerId=prUS23034011
  • Pictured: Booken Cybook Opus, Booken Cybook Orizon, BenQ nReader K61, BVelocity Micro Cruz Reader, iPad, Augen 7inche eReader w/ text to speech, kobo eReader Kindle 2, Kindle DX ASUS prototype folding eReader, Borders Nook A great list of eReaders with lots of specs and details: http://en.wikipedia.org/wiki/Comparison_of_e-book_readers Data from IDC Corp: http://www.idc.com/getdoc.jsp?containerId=prUS23034011
  • Current offerings alienate our customers either because they have so much trouble using it, despite the promises of newer apps and devices They also alienate because of the massive cost of the subscriptions, costs that include not a single ebook but just the technology to provide it. Those costs prevent us from building collections that meet the demands of our patrons. By working with libraries, we can design something that will
  • Libraries need an infrastructure that is substantial: it provides the content that patrons want
  • Highly functional: it must work across a range of devices, be as easy to use as possible, and versatile
  • It must make sense for library budgets, satisfy needs, help libraries fulfill missions
  • -We are a new kind of non-profit org. -By libraries, with libraries, for libraries. -Most content consumed from libs in the next 10 years (and beyond) will be electronic. Not print. -We love books and they will still be around, but the world is changed. -If libraries do not respond in thoughtful, bold new ways libraries will fade in relevance, use and support. This damage to the fabric of democracy must not be allowed to happen. -Library Renewal develops relationships, partnerships, research and solutions. -The mission of libraries is the mission of Library Renewal -We are structured via mission, bylaws, and internal checks to absolutely ensure our work is by libraries, for libraries, with libraries
  • -We are a new kind of non-profit org. -By libraries, with libraries, for libraries. -Most content consumed from libs in the next 10 years (and beyond) will be electronic. Not print. -We love books and they will still be around, but the world is changed. -If libraries do not respond in thoughtful, bold new ways libraries will fade in relevance, use and support. This damage to the fabric of democracy must not be allowed to happen. -Library Renewal develops relationships, partnerships, research and solutions. -The mission of libraries is the mission of Library Renewal -We are structured via mission, bylaws, and internal checks to absolutely ensure our work is by libraries, for libraries, with libraries
  • -We do four things: build partnerships, relationships, conduction research, and bring out solutions for electronic content in libraries. We do this via our Board structure, Partner Library Program, Advocates Program and various Advisory Boards. -We believe libraries need a new kind of electronic content access and distribution infrastructure. -Partner libs are involved in shaping the functionality and structure of this infrastructure as are Advocates (volunteers) and Board members. -The work we undertake is guided by constant focus on mission and remembering who we are working for: you as a library staffer, local libraries and libraries patrons.
  • This is a brief summary of what Library Renewal has accomplished without funding.  In order to take our work further are now seeking funding to secure staff paid, operational resources, manage an expanding array of relationships, seek additional funds for further expansion and fulfill the mission of the org in the most timely manner possible.  We have met with great success already and are well prepared to take this forward and use it to create real solutions that serve libraries and library users.  Here are some examples of that success:
  • Averaging one conference a month around the country
  • Where will this culture of innovation come from? You!
  • Ohio's Excellent Libraries Need Excellent Electronic Content

    1. 1. Ohio’s Excellent Libraries Need Excellent Electronic Content
    2. 2. <ul><li>Matt Weaver </li></ul><ul><li>Board Member, </li></ul><ul><li>Library Renewal </li></ul><ul><li>Web Librarian, </li></ul><ul><li>Westlake Porter </li></ul><ul><li>Public Library </li></ul><ul><li>@mattrweaver </li></ul>
    3. 3. Eli Neiburger Associate Director for IT and Production Ann Arbor District Library [email_address] @ulotrichous
    4. 4. Libraries are screwed.
    5. 6. Then, the format changed, like it had so many times before, a wave passing through society, changing everything it touched just like the codex had so many years ago. But this time. something was fundamentally, hauntingly different. The age of Licenses had begun.
    6. 19. So, what can Libraries expect in this century?
    7. 20. open market closed market Kindle Store App Store eBrary Overdrive Android Market Big Box Retailers Flea Markets The Web Garage Sales eBay
    8. 21. <ul><li>Publishing Thrives </li></ul><ul><ul><ul><ul><ul><li>Apple </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Amazon </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Newspapers </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Candle Industry </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Travel Agents </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Buggy Whip Industry </li></ul></ul></ul></ul></ul><ul><li>Publishing Dies Back </li></ul>
    9. 22. Neo Renaissance Low Price Points Lots of Pro Output No DRM Devices don’t matter Deals with many Pubs Libs buy & distribute Free Culture Society Free is Dominant Price Wide quality range No DRM / Access barrier Devices don’t matter Death of the Pub Deal Libs collect & store DRM Dystopia Prices stay high Lots of Pro Output DRM everywhere Device Exclusivity Fights Intermediated Pub Deals Libs take what we can get Platform Wars App Store Prices Huge quality range DRM triumph Creator Exclusivity Deals No more deals for Libs Libs find a new way Open Markets Closed Markets Publishing Thrives Publishing Dies back
    10. 23. What to do now?
    11. 24. What to do now? Build up Storage Infrastructure.
    12. 28. What to do later?
    13. 29. What to do later? Make deals with Rightsholders.
    14. 30. Back to roots: Libraries provide access to the content of the community, not content for the community Libraries provide access to the content of the community, not content for the community Libraries provide access to the content of the community, not content for the community
    15. 34. $9.99
    16. 35. only$9.99!
    17. 36. only$9.99! now $1.99!
    18. 37. only$9.99! now $1.99! just $0.99!
    19. 38. only$9.99! now $1.99! just $0.99! brought to you by: FREE!
    20. 39. only$9.99! now $1.99! just $0.99! brought to you by: FREE! Last Chapter Now Only $9.99!
    21. 40. FREE BOOK THINGY WITH BIKINI only$9.99! now $1.99! just $0.99! brought to you by: FREE! FREE Chapter Now Only $9.99!
    22. 43. FREE!
    23. 44. FREE! FREE!
    24. 46. The future can change quickly.
    25. 48. Diversify your value now to hedge against rapid demand shifts.
    26. 49. Later, be positioned to pick up the pieces after the pub bubble bursts.
    27. 50. “ He’s one bad mother...” “ Shut your mouth,” several women interjected. “ But, I’m only talking about Shaft,” he replied. “ Then, we can dig it.”
    28. 55. The 20th Century Library brought the world to its community;
    29. 56. The 21st Century Library brings its community to the world.
    30. 58. WHY?
    31. 60. Ereader Boom 2 Holidays 2011 – Here we go again!
    32. 61. Sub-$100 ereaders Ereader shipments to reach 27 million units for 2011
    33. 63.
    34. 70. To create the primary access point for electronic content for users of libraries.
    35. 72. By libraries , with libraries, for libraries.
    36. 73. Bylaws and mission ensure that our mission is that of libraries.
    37. 74. Parterships. Relationships. Research. Solutions.
    38. 75. Phase I: what have we done so far?
    39. 78. libraryrenewal.org
    40. 79. More than 1,500 subscribers
    41. 80. 1,507 followers
    42. 81. 2,671 “likes”
    43. 83. 2
    44. 86. Advocates and Partner Libraries
    45. 87. libraryrenewal.org/partners New separate Advocates/Partners sections coming in November Partner Libraries
    46. 89. Group #1: R eaders advisory work. reviews, book lists, etc.
    47. 90. Group #2 - writing and presenting at the local level.
    48. 91. Group #3 – Anything else you want to do to help! Seriously!
    49. 92. <ul><li>Partner libraries will ensure that what is built is what they and their patrons actually need. </li></ul>Partner Libraries
    50. 93. <ul><li>Four partner libraries on board </li></ul>Partner Libraries
    51. 94. <ul><li>Santa Monica Public Library </li></ul>Partner Libraries
    52. 95. <ul><li>Two Rivers Public Library </li></ul><ul><li>(WI) </li></ul>Partner Libraries
    53. 96. <ul><li>Newark (TX) Public Library </li></ul>Partner Libraries
    54. 97. <ul><li>King County Library System (WA) </li></ul>Partner Libraries
    55. 98. <ul><li>Five hours/month </li></ul><ul><li>2 hours for monthly meeting </li></ul><ul><li>1 hour – one-on-one conversations to discuss infrastructure features, etc. </li></ul><ul><li>2 hours reading/answering emails </li></ul>Partner Libraries
    56. 99. <ul><li>Sign non-disclosure agreement </li></ul><ul><li>One contact person at the library </li></ul><ul><li>Library director must meet with LR </li></ul>Partner Libraries
    57. 100. <ul><li>Financial contributions </li></ul><ul><li>are NOT required. </li></ul>Partner Libraries
    58. 104. Visit libraryrenewal .org

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