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Adv492 finalpresentation

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Adv492 finalpresentation Presentation Transcript

  • 1. Social Media Plan Created by: Matthew Schloss S M
  • 2. Company Overview
    • Company overview
    • History
    • Competition
    • Products
  • 3. Current Market
    • Where are we?
    • Where do we want to be?
    • How do we get there?
  • 4. Target Market
            • Who are they?
    • How do we reach them?
          • Why will it be so easy?
          • What do they want?
  • 5. Key Challenges & Goals
          • What challenges do we face?
          • How can we better communicate with the public?
    • How can we improve our brand recognition and improve business?
    • How we can help the public while increasing our awareness.
  • 6. Social Media
            • What is social media?
        • How these devices increase brand recognition, sales, relationships, and communications with the public.
        • Which ones will be most effective to us?
  • 7. Why Blog?
            • Why this will give us the best results?
            • How we will use the blog to increase brand awareness?
    • Why a blog is the best way to reach our target audience?
    • How your blog will build client relationships and communicate with the public.
  • 8. SEO
          • What is it?
    • How will it increase business?
    • How it will increase search results?
    • Where do we begin?
  • 9. Google AdWords
            • What is it?
            • Which words do we pick?
    • How we will use it to increase search results and brand recognition
    • How it will increase and direct traffic to website and/or blog
  • 10. Tools to Measure
    • Google Analytics & Twitter Analytics
    • Tools available
    • What can be measured and learned?
    • How will we use this data to achieve success?
  • 11. Budget & Timeline
    • Where do we begin?
    • How long will this take to complete?
    • How much will this cost?
    • Summary: What steps we will take and what oder we plan on taking those in.
  • 12. Questions & Answers
  • 13. Thank You Matthew Schloss S M