Knowledge and understanding a key to change consumer behavior Jesper Uhlin Offering & Business Intelligence, Tieto [email_address]

About Tieto Energy Did you know that… Tieto participated in roll-out of more than 1.000.000 smart meters in Sweden. Every 3rd energy/electricity customer in Finland, Norway and Sweden get their bill via Tieto applications. Tieto is the # 1 player in Customer Relationship Management Solutions for utilities in Nordic countries.

Did you know that…

Tieto participated in roll-out of more than 1.000.000 smart meters in Sweden.

Every 3rd energy/electricity customer in Finland, Norway and Sweden get their bill via Tieto applications.

Tieto is the # 1 player in Customer Relationship Management Solutions for utilities in Nordic countries.

Electricity market Sweden P T D Electricity producers Transmission company Svenska Kraftnät Distribution company C Electricity consumer S M Sales company Market Nordpool

Usage of electricity in Sweden

Price development in Sweden Different consumptions

Save 200TWh of electricity in Europe by 2020

2020 Before Beyond Common markets Demand response Energy savings Smart metering Smart houses Smart grids Micro production Regulation Environmental concern

Smart metering in Sweden Monthly reading of consumption for 5.2 million electricity customers is implemented according to legal requirements on the first of July 2009 – one of the largest changes since the deregulation 1996.

The possibility with smart metering Control and understanding Management

Control and understanding

Management – Tariffs/Products Fixed price products Market price products

Management – Equipment Connect / Disconnect Device Management Two way communication

Possible savings in Sweden 691 Million Euros annual savings in electricity by the year 2020 7 medium sized (500 MW) thermal power plants made unnecessary 3.6 Mt of CO2

691 Million Euros annual savings in electricity by the year 2020

7 medium sized (500 MW) thermal power plants made unnecessary

3.6 Mt of CO2

Energy customer touch points Electricity price Average consumption Lisa’s consumption

Engagement

Being able to act

Control and understanding

Smart energy Utility company

Thank you “ 200TWh of annual energy savings in Europe by 2020” It can be done!