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Enterprise Mobility

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    Enterprise Mobility Enterprise Mobility Presentation Transcript

    • image: elsonproenterprise mobility in socio-technical perspective a presentation by Sidneyeve Matrix
    • image: Steve Rhodes2009 year of the smartphone.was hailed as
    • and then2010 as year of the smartphone.was also hailed image: real.tingley
    • image: blakespotWe havent hit the tipping point yet butanalysts* say by the 3rd quarter of 2011 smartphones will outnumber feature phones. * source: Forrester and Nielsen
    • 36% BlackBerry smartphone market Q2 2010 image: Daniel Y. Go
    • image: Jorge Quinteros21% iPhone current market share
    • image: laihiu28%androidsmartphone market
    • image: atmtxand now, the iPad.netbook replacementgetting work done while on the road 10M units sold in 2010 thus far. forecast 28M in 2011
    • In short, all those smartphones and iPadsadd up to an enterprise headache...or, an opportunity. image: csaila
    • transformative impact of mobiledisruptive technology changing how we work, the type of work we do, and the workplace itself. image: kirtaph
    • what drives mobile enterprise? connected lifestyles and workstyles. image: j.o.h.n walker
    • what drives mobile enterprise?placeshifting.we are in an era of mobile workstyleshome, cafe, airport...productivity enroute. image: patrick h. lauke
    • what drives mobile enterprise?theconsumerizationof enterprise ITimage: owaief89
    • Employees bring a variety of personal devicesto work and connect to enterprise infrastructure. image: Robert Scoble New pressures on CIO to support and secure multiple platforms, devices, and apps. New compliance issues not seen with laptops.
    • what doeswork-ready mobile entail? image: modenadude
    • from an employee perspective: email apps & data multimedia files remote desktop & real-time updates. by j.cliss image: j.cliss
    • image: matt_eFrom a CIO’s perspective, itʼs complicated.
    • what holds mobile enterprise back? security concerns. lack of expertise. costs.
    • The objective is:An integrated, coherentmobile enterprise strategyinvolving all business units. talent recruitment marketing sales force product research & development fleet management customer service client & business intelligence
    • a mobile enterprise solution agilitythat delivers responsiveness in real-time increase credibility and outpace the competition
    • image: Thomas Hawkvisibilitya mobile enterprise solution that delivers which of your operations could benefit from increased transparency?
    • Objective: image: practicalowla mobile enterprise solution that delivers georelevance enhance business performance by adding locational specificity
    • a mobile enterprise solution that isgreen automate and mobilize paper-based processes and increase sustainability (bonus: improve accuracy in reportage)
    • image: Today is a good dayToday, consideringthe speed of connected culture& the velocity of be in sync with consumer mobile tech trends. enterprise mobile solutions must business networks
    • This
research
was
presented
at
Mobile
Innovation
Week
 Toronto
2010,
part
of
the
Mobile
ThinkTank
series.aboutthe authorSidneyeve Matrix, PhD.Queens University. @sidneyeveSidneyeveMatrix.comThank
you
to
Michael
Keefe
and
Bianca
Freedman
for
the
invitation
&
inspiration.
Contents
of
this
presentation
including
images
have
Creative
Commons
Attribution‐Noncommercial‐Share
Alike
3.0
Licenses.