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As a digitally-minded advertising agency, Tocquigny frequently helps clients select, deploy and optimize marketing automation platforms to drive, nurture and convert leads. After mastering the basics of this increasingly important element of the marketing mix and identifying your business needs around marketing automation in Part 1 of The Marketing Automation Manual, Part 2 will get you ready to market. Of course, we would be happy to provide expert guidance along the way. Visit www.tocquigny.com for more information.