Mobile Summit Content is King!


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  • MassTLC is a membership organization with more than 400 member companies. Our companies span all tech sectors and represent the larger Enterprise, the one person start-up and all those in between.
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  • We interviewed 13 people for this issue, making sure that we included forward-thinking IT executives, device makers, vendors and industry observers in the mix. The standout interviews were with these four people: Futurist Mark Pesce heads his own consultancy called FutureSt and lectures at universities in Australia. He co-invented the Virtual Reality Modeling Language (VRML). Pesce made some very compelling observations about digital natives and the evolution of the enterprise workforce, and was also able to speak to developments in mobile app development. Tom Conophy has been CIO at InterContinental Hotels Group, or IHG, since 2006. Conophy shared IHG’s history of smartphone booking applications designed for IHG’s guests and spoke his mind on how to foster a culture of innovation in enterprise mobile app development. Todd Schofield is the global head of enterprise mobility at Standard Chartered, a bank headquartered in London with 1,700 branches in 70 countries. Todd provided some good insights on the rationale behind standardizing on a single app-centric platform (the iPhone) and articulated what Standard Chartered’s CIO Jan Verplanke’s vision. Srini Koushik is senior vice president, CTO, and CIO of shared applications at Nationwide Insurance. Srini focused on the technologies that were proving useful in Nationwide’s bring your own device pilot and trends in user interface modes.
  • The Post-PC Era In 2007 we saw the introduction of the iPhone, and we were skeptical. It seemed doubtful that Apple could penetrate the mobile phone market. That market was sewn up, we thought, with the feature phone makers like Nokia, LG and Motorola serving consumers, and RIM serving enterprises. But the iPhone was popular because it was powerful, because it was elegant. Because it did things other devices didn’t at the time. Then in 2008, we saw Google Android phones appear, and the Apple App Store opened. By the end of 2009, we heard complaints there weren’t enough corporate apps at the App Store. Google, MobileIron, RIM, and others started opening their own app stores. Google called theirs the App Marketplace. In April 2010, we saw the launch of the iPad. By the end of this year, it could be that 30 million iPads will have been shipped worldwide. Even though the iPad was conceived as a consumer device, these tablets are being used in construction, by guest services at hotels, by doctors who want to show their patients the results of their MRIs. In response, Android tablets are appearing, even though Google says the operating system isn’t suited for tablets. RIM is busy getting its PlayBook ready to launch, and has already signed up some enterprise customers.
  • Mobile Summit Content is King!

    1. 1. Mobile: The Next Generation Tweet it out! @MassTLC #NextGenFollow @MassTLC and MassTLC on Wednesday, July 11, 2012 Microsoft NERD, Cambridge, MA
    2. 2. Thank YouPlatinum Sponsors Global Sponsors
    3. 3. Who is MassTLC?
    4. 4. Our Members500 member companies across tech sectors
    5. 5. Upcoming EventsUpcoming MassTLC Programs Date Title Date/Time Location 7/17/12 Seminar: New Tools for the Energy Challenge 8:30am – 10:30am Autodesk – Is Cloud the Answer? Waltham, MA 7/19/12 Awards Reception: Finalists Announced 5:30pm – 8:00pm Dassault Systemes Waltham, MA 9/7/12 Cloud Member Roundtable: Sales 8:30am – 10:30am TBA Compensation – Delivering the Right Incentives 9/13/12 2012 Mass Technology Leadership 5:30pm – 9:00pm Renaissance Hotel Awards Gala Boston, MA 9/20/12 Big Data Seminar: What Does All This 8:30am – 10:30am IBM Data Mean? Waltham, MA 9/27/12 Healthcare Member Roundtable: Inside the 8:30am – 10:30am WilmerHale Four Walls – the Lessons Learned and Waltham, MA Outcomes from Replacing a Medical Center’s IT Systems 11/16/12 Innovation 2012 unConference 8:00am – 4:30pm Hynes Convention Center, Boston
    6. 6. tephen Kromice President & General Manager T&T New England
    7. 7. ean Petraccaartner and Northeast Technology Sector Leader
    8. 8. Mass Technology Leadership CouncilMobile: The Next Generation
    9. 9. PwC Center for Technology & InnovationProcess management http://www. Big Data Cloud computing Enterprise mobility
    10. 10. Additional Technology Forecasts2011 Issue 2: Winter – Decoding Innovation’s DNA2011 Issue 3: Spring – Transforming Collaboration with Social Tools2011 Issue 4: Summer – Building Sustainable Companies2012 Issue 1: Spring – Reshaping the Workforce with the New Analytics
    11. 11. Unleashing enterprise mobilityTechnology Forecast 2011, No. 1December 17, 2010
    12. 12. Featured articles in this issueTurning handheld power into enterprise cloutBusiness focus • Impact of the newest app-centric handhelds on enterprises and talent management implicationsMobile technology’s journey from peril to promiseTechnical focus • Detailed security, virtualization and application development trendsHow to exert leadership on enterprise mobilityCIO focus • Practical strategies for bring your own device, governance, and process innovation
    13. 13. Featured interviewees in this issue Mark Pesce Principal,FutureSt Consulting Tom Conophy CIO, InterContinental Hotels Group
    14. 14. The post PC era
    15. 15. Content is King! Moderator:Phuc Truong, Managing Director, Mobext, USPanelists:Phil Costa, Director of Product Management, BrightcoveJeff Moriarty, VP, Digital Products, The Boston GlobeSanjay Vakil, Director of Mobile Product, TripAdvisor