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Information Alchemy

by Owner at Bates Information Services on Aug 28, 2013

  • 291 views

Think that finding authoritative information is a sufficient value proposition for today's information professionals? That's probably not enough anymore. Even finding it in the most cost-effective ...

Think that finding authoritative information is a sufficient value proposition for today's information professionals? That's probably not enough anymore. Even finding it in the most cost-effective manner, though desirable, is no longer adequate. Information professionals are now called upon to become information alchemists, taking information and transforming it into insight. Mary Ellen tells you how to do this at Web Search University, Sept 11, 2013 in Washington DC.

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