Making digital services human

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Slides from a talk at Digital Services World Congress about design in relation to the Internet of Things. …

Slides from a talk at Digital Services World Congress about design in relation to the Internet of Things.
Talk was on WED 19 June 2013

More in: Design , Business , Technology
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Transcript

  • 1. The real humanexperience of theinternet of thingsMartin Charlier@marcharlier@fjord
  • 2.  Services can become more ‘human’. How design fits into this.What I’m going to talk about
  • 3. The Economist, 2002
  • 4. MusicRetailNews & PublishingPhotography, Film & TelevisionCommunicationTravel & TransportationBankingHealth & WellnessDigital is changing industries
  • 5. Many people⇵One computerOne person⇵One computerOne person⇵Many computers
  • 6. 2013Computing isbecomingshapeless
  • 7. Embedded in things and environment.
  • 8. Embedded in things and environment.Understand speech, gestures, context.
  • 9. Embedded in things and environment.Understand speech, gestures, context.Make decisions and take action.
  • 10. 2013Computing isbecomingshapeless.It starts tobecome morehuman.
  • 11. Tom Igoe, Dan O’SullivanPhysical Computing“How the computer sees us.”
  • 12. How it will see us?
  • 13. Services canbecome morehuman too.But we need tobe careful.
  • 14. How about gesture-controlledonline banking on your TV?Designer #2*facepalm*Designer #1What’s the future goingto be like?Designer #1
  • 15. “I’d rather eat you”
  • 16. Thanks! @rivalee
  • 17. Unexpecteditem in thebagging area.
  • 18. Telegraph.co.uk, 2010
  • 19. Sony TV advert patent
  • 20. Microsoft XBOX One
  • 21. Victor Johansson: The Escape Jacket
  • 22. Steffen Fiedler: Instruments of Politeness
  • 23. Adam Harvey: Camouflage from Computer Visionwww.cvdazzle.com
  • 24. Design needs tomake serviceshuman.
  • 25. DESIGN TODISAPPEAR
  • 26. InteractionTime
  • 27. REMOVE THEINTERFACE
  • 28. 1. A driver approaches her car.2. Takes her smartphone out of herpurse.3. Turns her phone on.4. Slides to unlock her phone.5. Enters her passcode into her phone.6. Swipes through a sea of icons,trying to find the app.7. Taps the desired app icon.8. Waits for the app to load.9. Looks at the app, and tries figureout (or remember) how it works.10. Makes a best guess about whichmenu item to hit to unlock doorsand taps that item.11. Taps a button to unlock the doors.12. The car doors unlock.13. She opens her car door.Golden Krishna: nointerface.tumblr.com
  • 29. Golden Krishna: nointerface.tumblr.com1. A driver approaches her car.Takes her smartphone out of herpurse.Turns her phone on.Slides to unlock her phone.Enters her passcode into her phone.Swipes through a sea of icons,trying to find the app.Taps the desired app icon.Waits for the app to load.Looks at the app, and tries figureout (or remember) how it works.Makes a best guess about whichmenu item to hit to unlock doorsand taps that item.Taps a button to unlock the doors.2. The car doors unlock.3. She opens her car door.
  • 30. NEEDS
  • 31. “Objects +”
  • 32. Umbrella +
  • 33. Body scale +
  • 34. Signage +
  • 35. Pill bottle +
  • 36. CREATEOPENSERVICES
  • 37. VOY ‘Ugle’www.voyoslo.com
  • 38. OnTreeswww.ontrees.com
  • 39. UNDERSTANDHUMANS
  • 40. Nikos A. SalingarosHuman scale
  • 41. Gary Hustwit ‘Urbanized’Human scale
  • 42. Masahiro MoriThe uncanny valley
  • 43. cute creepy
  • 44. User experienceSensing technologySweet spot
  • 45. UNDERSTAND HUMANSCREATE OPEN SERVICESDESIGN AROUND NEEDSREMOVE THE INTERFACEDESIGN TO DISAPPEAR
  • 46. Every product isa service waitingto happen.(Malin Mäki)And vice versa.
  • 47. Thank you.Martin Charlier@marcharlier@fjordmartin.charlier@fjord.co.uk