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Partnership Project Period 2
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Partnership Project Period 2


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  • 1. Partnership franchise Maui wowi smoothie
  • 2. Business info
    • Ranked as # 175 in Inc 500, with over 350 locations, MAUI WOWI HAWAIIAN is the #1 largest smoothie/coffee franchise in the world. With 24/7 support and extensive training, MAUI WOWI HAWAIIAN offers a simple, profitable and flexible business model. MAUI WOWI HAWAIIAN has thousands of locations and events throughout the country waiting for a MAUI WOWI HAWAIIAN franchise owner. Because of our flexibility, low investment and variety of business models, MAUI WOWI HAWAIIAN is the fastest-growing franchise.
  • 3. Franchise info
    • Janatrox Group Inc., based in Sayville, New York, is a franchise owner of Maui Wowi Hawaiian Coffees and Smoothies. We serve caterers, corporate, college and social event planners in the New York metropolitan area and beyond.
    • We make Maui Wowi's all-natural, non-fat, fabulous tasting made-before-your eyes fresh fruit smoothies and rich, tasty Hawaiian-blend coffees and espresso beverages. Everyone loves our smoothies -- from adults who appreciate a healthy alternative to empty-calorie soft drinks and desserts to kids who love our great taste and colorful drink parasols. And our coffees and Kona espresso beverages make that "other" company's coffee taste like burned cardboard!
  • 4. Financial Requirements
    • Investment: Minimum Net Worth:$250KCash Investment:$50K+
    • Total Investment:$75-300K
    • Average Total Investment:$185K
    •   Fees Initial Franchise Fee:$29.5-59.5KAverage Franchise Fee:$44K
    • On-Going Royalty:0%
    • Average Royalty:0%
    • Advertising Fee:12%
  • 5. Startup cost cont…
    • Franchisor Background Year Established:   1983 Franchising Since:   1997 Operating Units: Franchised Units: 500 100% Company-Owned Units:00% 
    • Total Operating Units:
    • 500
    • 100.0%  Geographic Distribution: U.S.:500100%In 47 StatesCanada:00%In 0 Canadian ProvincesInternational:00%In 0 Foreign Countries 
    • Total:
    • 500
    • 100.0%
  • 6. MAUI WOWI menu
    • Maui Wowi frozen fruit drinks are like no other!
    • Maui Wowi is an all-natural, fat free fresh frozen
    • smoothie mix!
    • Maui Wowi can provide the best tasting smoothies and authentic
    • Hawaiian Kona Coffees at your sports event, office
    • party, graduation, wedding, anniversary, or
    • any other event!
    • You may select 3 of the flavors below:
    • Strawberry Banana
    • Mango Orange
    • Black Raspberry
    • Pina Colada
    • Kiwi Lemon Lime
    • Passion Papaya
    • Lemon Wave
  • 7. Menu cont…
    • Coffee smoothie flavors are:
    • Cappuccino
    • Mocha Chill
    • Chocolate Chunk
    • Cookies 'n Cream
    • Kona Coffee flavors include:
    • Kona (regular and decaf)  - medium roast
    • Maui - light roast
    • Molokai - dark roast
  • 8. Terms of Contract
    •  Term of Initial Contract:10 Year's)
    • Term of Renewal Period:Year(s)
    • Passive Ownership:AllowedArea Development Agreements?Yes, for 1 Year(s)
    • Sub-Franchising Contracts?
    • No Franchisees Allowed to Expand Within Territory? Yes 
  • 9. Support and Training
    • International Franchise Association: Yes
    • Canadian Franchise Association: Yes
    • Franchisee Association/Member: No Size of Corporate Staff: 150Site Selection Assistance? Yes
    • Lease Negotiation Assistance? Yes
    • Financial Assistance? Yes, Indirect 
  • 10. Partnership agreement
    • Tasha Kay Murray 50%
    • Martha Carrie Moran 50%
    • Martha will be looking after all of the books (accounting, shipping, ect...)
    • Tasha will also help out keep books updated. She will be in charge of hiring and firing employees.
  • 11. Partnership agreement cont…
    • Tasha also in charge of customer service and keep the factuality in line..
  • 12. Marketing Support:
    • Co-Op Advertising: Yes
    • National Advertising: No
    • Regional Advertising:NoLocal Advertising: No
    • Marketing Materials: None Specified
    • Additional Services: None Specified
    • Other Marketing Support: None Specified 
  • 13. Recognized Throughout The World
    • #190 Franchise 500, January 2008
    • #165 of America’s Top Global Franchises, January 2008
    • Voted as a Franchisee Satisfaction Award Winner by Franchise 50, April 2007
    • #1 “Juice Bar” Franchise in the World!, Entrepreneur Magazine Franchise 500, Jan. 2005
    • #175 Ranked Fastest Growing Private Company, INC Magazine’s INC 500, Jan. 2005
    • Featured on CNN, Bloomberg TV, in Fortune Small Business, Entrepreneur Magazine’s Franchise 500, Wall Street Journal, USA Today, Nations' Restaurant News, and many others!
    • Nearly 500 franchise operating units.
  • 14. Why choose Maui Wowi?
  • 15. Why choose Maui Wowi cont…
    • 2006 - sales of specialty coffee were up 12% from previous year. (NPD Group) – specialty coffee is one of the fastest growing food industries and have revolutionized the beverage marketplace
    • Year ended March 2007, gourmet coffee and tea purveyors took the top spot in a list of the top 10 restaurant categories based on incremental traffic change. (see NPD chart)
    • The U.S. continues to be the world’s largest coffee consumer. Everyday, Americans drink more than 300 million cups of coffee and that figure continues to grow annually. (Source: Specialty Coffee Association of America)
    • Smoothies are where specialty coffees were 20 years ago, which at the time was a growing but also very fragmented segment. Capitalize on your opportunity with Maui Wowi now!
    • U.S. retail sales of smoothies surpassed $1.6 billion in 2005 and are expected to reach $2.7 billion by 2010. (Source: Today Show)
    • The smoothie market is still largely untapped. Countless communities throughout America are ready and waiting to experience the smoothie sensation .
  • 16. websites