Use these 5 easy tips to trim your exhibit marketing budget, yet not sacrifice results. Excerpted from Build a Better Trade Show Image by Marlys Arnold ~ http://www.exhibitmarketerscafe.com/build

1. 5 Ideas to Cut Trade
Show Costs without
Sacrificing Anything
Plan ahead! Reserve booth
space & show services early
to take advantage of
discounts & avoid overtime
rates at the facility.
Take your own trash can,
extension cords, and power
strips with you instead of
renting them at the show.
Use one theme
for all your exhibits
in a year, then order
promotional materials and
giveaways in bulk (also saves
on exhibit design/graphics &
staff uniforms).
Consolidate
shipping by
bundling small
things together
to make one
large shipment &
ship in advance
to avoid rush
charges.
If you have a full
show schedule,
simply ship from
one show to the
next instead of
back to your
home office each
time. (Or ship to
a branch near
the show city.)
Excerpted from Build a Better Trade Show Image, © 2002 by Marlys Arnold
www.ExhibitMarketersCafe.com/Build
All photos, stock.xchng (bulb by brokenarts, clock by RAWKUS, crate by Capgros, planner by spekulator)