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Adventures in Content Management

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Trying to implement content management at work? Thinking about it? Here are some of the issues you need to be aware of.

Trying to implement content management at work? Thinking about it? Here are some of the issues you need to be aware of.

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Transcript

  • 1. Adventures in Content Management Joomla, WordPress, Contribute & More Mark Farmer
  • 2. Who the heck this is for • Implementing a CMS at work • Trying to decide whether or not to implement a CMS at work • Trying to manage content better, CMS or not
  • 3. Take-aways • Better insight into the choice of platform • Managing content & contributors • Some of the “gotchyas,” platform-specific or related to CMSs in general
  • 4. • Anyone attend my 2009 talk? • How many developers? • How many designers? • Content managers? • WordPress • Joomla • Drupal • Contribute • Not using one, but planning to in next 6 months Quick survey
  • 5. SECTION 1 – The Software • Help! I have too much stuff! • Only ever encountered one reason people implement a CMS:  Too much content  Web team can’t keep up • Implementing a CMS is disruptive.
  • 6. Picking the Right Platform • First question is likely “what platform?” • The right questions: A. What’s it going to be used for? B. Who’s going to use it? • “A” is important & straightforward.  Blog? Portal? Other?
  • 7. Picking the Right Platform
  • 8. Picking the Right Platform
  • 9. Picking the Right Platform
  • 10. Picking the Right Platform
  • 11. Picking the Right Platform • “B: Who’s going to use it” is just as important  WYSIWYG  Interface • Don’t assume that just because you build it, they’ll use it • Stay tuned for a couple of websites that will help you decide which to choose
  • 12. CMS varieties • It’s tricky to rock a rhyme... and Joomla  Don’t believe the hype  Don’t overpromise on timelines • The learning curve / frustration curve • The good news  You can make it do pretty much anything, with enough elbow grease  So don’t let the curves hold you back
  • 13. CMS varieties • It’s all about the extensibility  Behold the power of WordPress!
  • 14. CMS varieties
  • 15. CMS varieties • (E-mail me to a link for more examples of sites like this)
  • 16. CMS varieties • My focus: Joomla, WordPress & Contribute
  • 17. Comparison shopping • The CMS Matrix  cmsmatrix.org • Open-source CMS ratings  php.opensourcecms. com/general/ratings. php
  • 18. #1: Contribute • Completely different metaphor • Template-based (or not) • Apply retroactively to a site • $199 – but discount for non-profits  techsoup.org  adobeprograms.giftsinkind.org • I love you, WYSIWYG/Window • EDC, yeah you know me • EcoKids
  • 19. #1: Contribute
  • 20. #1: Contribute • The importance of a friendly (inter)face • A control issue  Dev/pub  Security  Q/A  Time saver • This is important, because of the number of clients who implement CMSs and then don’t use them
  • 21. #2: Joomla • The obvious comparison: Drupal  Extensibility  Pre-installation  The App Store of CMSs  Do you need that many...?
  • 22. Joomla • Deceptively simple & template-driven... • ...but counter-intuitive  Menus drive the content • Blank slate? • Many files in WP vs... one in Joomla
  • 23. Joomla – gotchyas • The wonderful world of extensions: extensions.joomla.org  Don’t believe the hype  The Black Box concept  Graphical nav bar woes  My recommendation? Get someone else to pay you to learn how to do it.  Like much of web design, most of this is 25% IQ & 75% brute force/persistence
  • 24. Joomla – more gotchyas • Couple more quickies:  Don’t forget to turn on the cache after primary development is over  Enable user/SEO-friendly URLs  GoDaddy is weird
  • 25. • Joomla vs. Drupal: not a make-or-break decision Drupal: sounds like RuPaul, but not
  • 26. Drupal: sounds like RuPaul, but not
  • 27. • Like Joomla, play by the rules and no one gets hurt • Joomla does a better job up front, Drupal better behind the scenes, faster. • Big changes on the front-end in ver. 7 • Weird science: taxonomy, blocks Drupal: sounds like RuPaul, but not
  • 28. WordPress • Layout very different, again • Easier to produce a custom layout • Templates & themes
  • 29. WordPress • But test, test, test! • Plugins less buggy, easier to activate than Joomla/Drupal
  • 30. WordPress & Language • Setting the language & uploading the language plug-in a no-go • Required customization of the PHP • Skinning not too hard ;customizing on the PHP level is  Plug: Super Finder
  • 31. SECTION 2 – The Peopleware • The biggest challenge in content management isn’t the software, it’s the people • You are going to spend a lot of time educating your client. Accept this.
  • 32. Build it, but they won’t come • Clients that have CMSs but don’t use them. Why?  Lack of education  Intimidating  Too much work/time  Doesn’t get used
  • 33. Play • Play. It’s important  Sandbox: demo.joomla.org/1.5  Dev/pub
  • 34. Secret Weapon #2: Funnels
  • 35. Secret Weapon #2: Funnels
  • 36. Resources • Web:  cmsmatrix.org  php.opensourcecms.com/general/ratings.php • Books: • Groups:  groups.drupal.org/toronto  toronto.joomla.ca  wordcamptoronto.com
  • 37. Thank you • E-mail: markfarmer@webness.biz • Site: webness.biz • Blog: webheresies.com • Twitter: markus64 • Facebook: markus64 • LinkedIn: markfarmer64 Feedback: spkr8.com/t/2047