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Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
Leveraging Facebook's Timeline for Maximum Impact and Reach
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Leveraging Facebook's Timeline for Maximum Impact and Reach

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Khaled Elahmad presented "Leveraging Facebook's Timeline for Maximum Impact and Reach" at Facebook Marketing Masters Workshop #SMMF2012

Khaled Elahmad presented "Leveraging Facebook's Timeline for Maximum Impact and Reach" at Facebook Marketing Masters Workshop #SMMF2012

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  • 1. 1 Leveraging Facebooks Timeline for Maximum Impact & Reach Time: 10:00 AM – 10:30 AM Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 2. 2 Cover Photo should be 851pixels wide x 315 pixels talland less than 100 kilobytes Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 3. 3 Cover Photo Guidelines No price or purchase information, such as "40% off" or "Download it at our website" Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 4. 4 Cover Photo Guidelines No References to user interface elements, such as Like or Share, or any other Facebook site feature Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 5. 5 Cover Photo Guidelines No contact information, such as web address, email, mailing address or other information intended for your Pages About section Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 6. 6 Cover Photo Guidelines No calls to action, such as "Get it now" or "Tell your friends" Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 7. 7 Shared Photo Shared Photos should be 403 x 403 pixels in size Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 8. 8 Highlight Photo Highlight Photos should be 843 x 403 pixels in size Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 9. 9 Milestone Photo Milestone Photos should be 843 x 403 pixels in size Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 10. 10 Tab Page Tab Page should be 810 pixels in width Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 11. 11 Messages Now you can get private messages from Page fans Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 12. 12 Engagement Rate (ER) Above 1% Good | 0.5% - 0.99% Average | Below 0.5% weak Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 13. 13 Average Post Engagement Rate Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 14. 14 Content Strategy Post Content manually, avoid automation. Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 15. 15 Content Strategy Actively provoke responses from fans, by using polls and questions. Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 16. 16 Content Strategy Create Milestones for your brand. Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 17. 17 Content Strategy Reply to all comments, wall posts and inbox messages. Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 18. 18 Content Strategy Reposition photos in posts Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 19. 19 Content Strategy Fill in the blank Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 20. 20 Content Strategy Photo Caption Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 21. 21 Content Strategy Tips Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 22. 22 Content Strategy Quotes Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 23. 23 Content Strategy Timely issues (Football game, earthquake,..) Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 24. 24 Content Strategy Call to action Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo
  • 25. 25 Questions? http://about.me/shusmo Khaled El Ahmad | Email: me@shusmo.me | Twitter: @Shusmo

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