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MarketingThink.com  SCALE: 500+ connections                   By @GerryMoran          Another"    MarketingThink.com"     ...
MarketingThink.com                                                              Heads-up Headline Headline. Use this space...
MarketingThink.com                                                              Perfect PicturePicture. Use a professional...
MarketingThink.com                                                                       Your URL URL. Customize this URL ...
MarketingThink.com                                                     Engaging ExperienceExperience. Summarize your role ...
MarketingThink.com                                                              Super Summary Summary. Humanize the story ...
MarketingThink.com                                                                     Selected Skills Skills & Expertise....
MarketingThink.com                                                              PublicationsPublications. List your blogs,...
MarketingThink.com                               Alternative Additional Info Additional Info. List alternative ways for ot...
MarketingThink.com                                                              Honors & Awards Honors & Awards. List them...
MarketingThink.com                     Really Good Recommendations Recommendations. Secure as many as you can from current...
MarketingThink.com                                                                        Education Education. Expand on y...
MarketingThink.com  SCALE: 500+ connections                       By @GerryMoran                                          ...
MarketingThink.com                       Blogging Session #1                         MarketingThink.com                   ...
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Blueprint To Build The Perfect LinkedIn Profile Slideshare

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Gerry Moran created this slideshare presentation, Blueprint To Build The Perfect LinkedIn Profile to help everyone develop their personal brand and promote it with social media.

Please email moran.gerry@gmail.com with any questions.

Stop my www.MarketingThink.com to see more social media and marketing coaching tips!

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Transcript of "Blueprint To Build The Perfect LinkedIn Profile Slideshare "

  1. 1. MarketingThink.com SCALE: 500+ connections By @GerryMoran Another" MarketingThink.com" How To Build The Social Media Blueprint Perfect LinkedIn Profile Blogging Session #1 Blueprint To Build ! The Perfect LinkedIn Profile Topics | Keywords | Editorial CalendarMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  2. 2. MarketingThink.com Heads-up Headline Headline. Use this space to for your summary headline instead of your job title Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching: Describe YOU as if this were a headline to a newspaper or a title of a bookMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  3. 3. MarketingThink.com Perfect PicturePicture. Use a professional-like close-up shot of your smiling face Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching: Avoid boats, pets, girlfriends, mystery hands on your shoulder in your picture … and scary pictures!MarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  4. 4. MarketingThink.com Your URL URL. Customize this URL to make it easily sharable and avoid those ugly numbers at the end of your profile Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching: Use your profile name so it’s easy to list and remember in your email signature, etc.MarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  5. 5. MarketingThink.com Engaging ExperienceExperience. Summarize your role and KEY contributions Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching: Avoid a resume-like breakdown of everything you have accomplishedMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  6. 6. MarketingThink.com Super Summary Summary. Humanize the story of YOU to say who you are and what you have done … and speak in the first person Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching: Include your phone number, Twitter handle and blog URL at the top of the summary areaMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  7. 7. MarketingThink.com Selected Skills Skills & Expertise. List at least 10 of your core skills to set up others to endorse you Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching: Start to endorse others first to receive the return favorMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  8. 8. MarketingThink.com PublicationsPublications. List your blogs, papers andanything published Blogging Session #1 Topics | Keywords | Editorial CalendarMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  9. 9. MarketingThink.com Alternative Additional Info Additional Info. List alternative ways for others get in touch with you Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching. Remember that you are trying to connect with people on THEIR preferred channelMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  10. 10. MarketingThink.com Honors & Awards Honors & Awards. List them Blogging Session #1 Topics | Keywords | Editorial CalendarMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  11. 11. MarketingThink.com Really Good Recommendations Recommendations. Secure as many as you can from current and past contacts Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching. Give direction and tell your recommenders what to say about youMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  12. 12. MarketingThink.com Education Education. Expand on your degrees to tie in relevant keywords Blogging Session #1 Topics | Keywords | Editorial Calendar Coaching: Include executive education and stop listing your high school no matter how old you areMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
  13. 13. MarketingThink.com SCALE: 500+ connections By @GerryMoran Headline. Use this space to for your summary headline instead of your job title Another" MarketingThink.com" How To Build The Coaching: Describe YOU as if this were a headline to a newspaper or a title of a book Social Media Blueprint Perfect LinkedIn Profile Rev. Feb. 28, 2013   Copyright ® 2013 Gerry Moran | All Rights Reserved | moran.gerry@gmail.com URL. Customize this URL to make it easily sharable and avoid those ugly numbers at the end of your profilePicture. Use a professional-like close-up shot of your smiling face Your Coaching: Use your profile name Headline   (120 characters)  Coaching: Avoid boats, pets, Picture  girlfriends or mystery hands on yourshoulder in your picture Summary. Humanize the story of YOU LinkedIn.com/in/YourName   to say who you are and what you have done … and speak in the first person Experience. Summarize your "role and KEY contributions BACKGROUND Coaching: Include your phone number, Twitter handle and blog URLCoaching: Avoid a resume-like SUMMARY   (2,000 characters)   at the top of the summary areabreakdown of everything you haveaccomplished EXPERIENCE   (2,000 characters per pos.)   Publications. List your blogs, papers and anything published PUBLICATIONS   (2,000 characters)  Skills & Expertise. List at least 10of your core skills to set up others toendorse you SKILLS   (50 skills, 61 characters)   Additional Info. List alternative ways for others get in touch with youCoaching: Start to endorse othersfirst to receive the return favor EDUCATION   (100 characters per school)   Honors & Awards. List them! ADDITIONAL INFO   (1,000 characters)  Education. Expand on your degreesto tie in relevant keywords HONORS & AWARDS   (1,000 characters)   Recommendations. Secure as many as you can from current and pastCoaching: Include executive contactseducation and stop listing your high RECOMMENDATIONSschool no matter how old you are Coaching. Give direction and tell your recommenders what to say about you Please pass this blueprint on to help build better socialMarketingThink.com | Social Media & Marketing Coaching Blog MarketingThink media messaging throughout the world! Reach me @GerryMoran with any questions!
  14. 14. MarketingThink.com Blogging Session #1 MarketingThink.com Helping You Survive In A Social & Digital World Social Media & Marketing Coaching Blog | Social Media & Marketing Coaching | Social Media Channel Management Topics | Keywords | Editorial CalendarMarketingThink.com | Social Media & Marketing Coaching Blog @GerryMoran MarketingThink
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