Be the first to like this
MASTER CLASS PROGRAMMATIC TRADING
IAB Interact Paris 2014
Paris: Microsoft France
41 Quai du Président Roosevelt, 92130 Issy-les-Moulineaux
Introduction – Master Class Programmatic Buying
Hervé is CEO and COfounder of StickyADS.tv. StickyADS.tv designs, develops and operates the leading European programmatic video platform. Next to its own-operated marketplace, StickyADS.tv also proposes its platform (SSP) to publishers who want to operate their own private marketplace. Large publishers with significant video inventory can now define & control their own pricing strategies with their clients (trading desks, advertisers). Our platform allows publishers to transpose their business rules to the video programmatic ecosystem. It helps publishers run their business in the most effective manner.