The Marketer’s Guide to B2B SalesView the full Infographic at:Infographic- The Marketer’s Guide to B2B Sales
QUESTION:How many full-time headcountare currently employed inMarketing, Direct Sales andInside Sales?
QUESTION:In your organizationssales process, whatcriteria is used to define amarketing qualified lead?
QUESTION:What are the averageconversion ratios inthe sales funnel, foryour organization?
QUESTION:In your organization, whatsales force automationsoftware is used to manage thesales process and providepipeline m...
QUESTION:In your organization, whatsales force automationsoftware is used to managethe sales process and providepipeline m...
QUESTION:In your organization,how many discrete stepsare in the sales processand are required to beupdated in the salesfor...
The Marketer’s Guide to B2B SalesView the full Infographic at:Infographic- The Marketer’s Guide to B2B Sales
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Infographic The Marketer's Guide to B2B Sales

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Infographic - The Marketer’s Guide to B2B Sales

See the complete infographic at http://www.fourquadrant.com/infographic-the-marketers-guide-to-b2b-sales/

In order for marketing to be highly correlated to revenue, marketing has to be tightly integrated into the B2B sales process.

To effectively integrate marketing into the B2B sales process requires delegating the front-end of the sales process to marketing and this can be successfully accomplished through a sales and marketing plan.

Download go to market planning templates at
http://www.fourquadrant.com/products/

Published in: Business, Technology
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  • Transcript of "Infographic The Marketer's Guide to B2B Sales"

    1. 1. The Marketer’s Guide to B2B SalesView the full Infographic at:Infographic- The Marketer’s Guide to B2B Sales
    2. 2. QUESTION:How many full-time headcountare currently employed inMarketing, Direct Sales andInside Sales?
    3. 3. QUESTION:In your organizationssales process, whatcriteria is used to define amarketing qualified lead?
    4. 4. QUESTION:What are the averageconversion ratios inthe sales funnel, foryour organization?
    5. 5. QUESTION:In your organization, whatsales force automationsoftware is used to manage thesales process and providepipeline managementdashboards, reports and KPIs?
    6. 6. QUESTION:In your organization, whatsales force automationsoftware is used to managethe sales process and providepipeline managementdashboards, reports andKPIs?
    7. 7. QUESTION:In your organization,how many discrete stepsare in the sales processand are required to beupdated in the salesforce automationsystem?
    8. 8. The Marketer’s Guide to B2B SalesView the full Infographic at:Infographic- The Marketer’s Guide to B2B Sales

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