Christmas in chester 2013 Stakeholder Launch Presentation

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Christmas in chester 2013 Stakeholder Launch Presentation

  1. 1. Welcome to theChristmas in Chester 2013Stakeholder Launch
  2. 2. Katrina MichelChief ExecutiveMarketing Cheshire
  3. 3. Chester Christmas Light Switch-On 21st NovWinter Wonderland at Chester Racecourse 21st Nov – 6th JanChester Christmas Market 21st Nov – 15th DecWinter Watch Parade 5th DecThe Snow Queen 5th Dec – 11th JanSanta Dash 8th DecChester Zoo Lantern Magic 13th Dec– Jan ’14Chester Cathedral Throughout December
  4. 4. Nicola SaidHead of CampaignsMarketing Cheshire
  5. 5. •••••
  6. 6. Emma BlackmoreHead of MarketingChester Race Company
  7. 7. _ Emotive/Engaging/Memorable_ 11am-8pm/10am-9pm_ Only pay once_ 21st November – 1st January_ Linenhall Car Park – free after 2pm_ Transport infrastructure_ Redeemable parking on first visit_ New Year’s Eve_ Christmas light switch-on
  8. 8. _ Emotive/Engaging/Memorable_ Enchanted forrest_ Life-size characters_ Paddock transformation_ M&S Bank_ Santa’s Grotto_ Real ice rink/Parade Ring_ Reindeer_ Mrs Claus story telling
  9. 9. _ Emotive/Engaging/Memorable_ Traditional fairground_ Performing stage – free for local performers_ Festive themed 3-D movies_ Alpine Bar_ Traditional Christmas market_ Real vodka ice bar_ 22 chalets_ £300/week - £500/week
  10. 10. _ Emotive/Engaging/Memorable_ Private parties_ Sponsorship_ Site exclusivity_ Ticket promotion_ Chalet share_ Cross promotion
  11. 11. Jenny TeggMarketing ManagerChester Zoo
  12. 12. Christmas at
  13. 13. An unforgettable night time journeythrough the zoo……….
  14. 14. Thursday 12 -Tuesday 24 December(Thurs – Sun plus 23 & 24 December)4pm – 8pmWe will have Christmas themed activityin the Diamond Jubilee Quarterduring normal opening hoursfrom 23 November.
  15. 15. PriAdult16+Child3-15yearsUnder3sPreviewEveningLantern Walk 9.99 8.99 FREEAdult - £6.99Child - £6.99Lantern Admissionand Drink VoucherLantern Walk &Supper 14.99 12.99 FREEAdult -£11.99Child –£10.99Lantern Admission,Supper and DrinkVoucherZoo, LanternWalk & Supper 24.99 19.99 FREEAdult –£21.99Child –£17.99Day Zoo Admission,Lantern Admission,Supper and DrinkVoucherPRICES
  16. 16. Katherine WestArts and Festivals ManagerCheshire West & Chester Council
  17. 17. Chester’sChristmasParades2013Arts & Festival team
  18. 18. Chester’sChristmasParades2013Arts & Festival team
  19. 19. 21 NovemberJoin us for a festivalparade of light andmusic to illuminatethe city andcelebrate the start ofChristmas inChester
  20. 20. Choralentertainmentin keylocations
  21. 21. Cathedral green flower installation
  22. 22. The Queen of Light will visit Chester with her lantern helpers tobring light to the City of Chester.Parade route to finish atChester Racecourse
  23. 23. 2012eventfilm clip
  24. 24. Arts & FestivalsCheshire West & Chester Christmas parade event dates21 November : Christmas Parade28 November: Lantern Parade05 December Winter Watch Parade12 December: Winter Watch Parade19 December: Roman Saturnalia Parade
  25. 25. Thank you.Any questions?Thank you. Any questions?
  26. 26. Matt BakerTheatre in the Quarter
  27. 27. Katrina MichelChief ExecutiveMarketing Cheshire

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