Market Research - Quantitative Research - Online Surveys

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    Market Research - Quantitative Research - Online Surveys - Presentation Transcript

    1. www.marketest.co.uk [email_address] Online market research for business start-ups Starting a business ? Launching a new product ? Test the market first !
    2. How to properly launch a business in this current economic climate? Lost your job & think about launching your own business ? Credit crunch  impact on businesses large and small Many are suffering… while others are discovering new opportunities
    3. What is clear is that the uncertainty means that researching a business’ market has never been more important.
    4. Why researching a market? to professionalize the setting-up approach to convince financial partners and others to make a project credible to confirm an idea
      • … an essential stage in the business start-up process
      • but many entrepreneurs don’t do it…
      • … and not least because of the supposed cost.
      Market Research…
    5. Do your market research online Better value for money
        •  Inexpensive way : hundreds of responses for less than a thousand pound
        •  Panel : « Opt In principle » : respondents enrol themselves in it
        •  Multi-country research no longer an obstacle
      More efficient
      •  Very rapid turnaround, results received within a few days
        •  Easier targeting of respondents
      Richer  Use video, images, audio Why better than traditional quantitative market research?
    6. Marketest Philosophy and Know-how Marketing
        • The company’s associates : business start-up and marketing specialists.
      Internet
        • More than 10 years’ experience in online market research
      Panel management
        • High quality recruitment of more then 630000 international respondents
    7. Marketest’s strengths
      • Cost: 50% cheaper than the classic market research methods
      • Simplicity: from the initial study of the business problem through to a full
      • written report.
      • Our reactivity and availability
      • Rapidity of market research – 2 weeks
      • The quality of our panel recruitment
      • Lincoln House, 4th floor,
      • 300 High Holborn,
      • London, WC1V 7JH
      • Phone: 020 7092 6663
      • Fax: 020 7092 6633
      • Website: www.marketest.co.uk
      Contact Marketest for a free quotation

    + Eric BrandenburgEric Brandenburg, 8 months ago

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