Local

Panel Discussion: Taking Advantage of Local Search Will Hanke

Claim Your Local Business Listing http://www.google.com/local/add/ http://listings.local.yahoo.com/ https://ssl.bing.com/listings/ListingCenter.aspx

The Yellow Pages are Dying

Ranking Locally is Ranking Nationally (Eventually)

Make Some Onsite Changes
Add Geographical Locator to some Title Tag(s)
Update Your Contact Page Info
Include a Map and Driving Directions (Text)
Add GL’s to your META Descriptions
Blog about local events/news related to your biz
Mention local landmarks in posts
Don’t forget about multiple spellings, zip codes

Marketing Suggestions Run/add analytics Use call tracking or special URLs Ask your customers for reviews Geolocated Link building Claim your profile on GBL, Yahoo Local, etc Add a blog to your site Consider cutting out Yellow Page spending

Will Hanke Contact info: [email_address] WillHanke.com @TechLH

Local

by Market Saint Louis on Oct 09, 2010

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