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  • 1. Get more info on this report!Global Smart Grid-Enabling Products Market2009-2010November 1, 2010Countries upgrading their electricity Smart Grids face many challenges during the first few years. Besidessecuring capital investment and funding, other hurdles can inhibit the progress of Smart Griddevelopment. Many Smart Grid efforts are challenged by lack of resources, including trained personnel,advanced technology, industry research, and support from the public and private sectors. Suppliers ofproducts that enable Smart Grid development and improvement are embarking on substantial marketingcampaigns in regions committed to Smart Grids. They can expect an abundance of marketingopportunities through 2015. Now that governments have laid plans for grid improvements and utilities aresecuring funding to actualize those enhancements, the suppliers of the tools and technologies requiredfor Smart Grid deployment will become more of a near-term necessity. This report from SBI Energyanalyzes the burgeoning market of Smart Grid-enabling products - an industry that through 2015 will likelyreach $186 billion in market value worldwide.Additional InformationMarket Insights: A Selection from The ReportProjected Number of World Smart Meter InstallationsAround the world, smart meter deployment plans are advanced in many countries, with deploymentsoften being mandated nationally. For the European Union, all member nations are required to have smartmeter deployments accomplished by 2022. In China, the deadline for national smart meter deployment issooner, at 2020. The United Kingdom is also requiring complete smart meter rollout by 2020. The trend inEurope is that its share of spending on Advanced Information and Performance Controls, which includessmart meters, will gradually increase from 2% in 2010 to 13% in 2013 before stabilizing at about 10% by2015. The bulk of its spending will largely be in Sensing and Response products.But of all the countries with smart meter deployment plans, South Korea is so far the most advanced.South Korea calls for 100% AMI smart meter deployment by 2020—and a fully realized smart grid by2030. Note that South Korea is also a big promoter of PHEVs. As soon as 2012 it hopes to have 500,000elect ric vehicles on the road. By 2030 the plan is to have 2.5 million PHEVs on the road along with totalvehicle-to-grid integration. Japan will garner a larger share of the global sales for electric vehicleinfrastructure manufacturing by 2014 as it capitalizes on its large installed base of automobilemanufacturers and commitment to cleaner energy resources. Asia as a whole will comprise nearly one-quarter of the global manufacturing industry by 2014. China has enjoyed a 65% share of the industry forX years, but SBI Energy expects its share to fall to below 50% by 2014 as India and Japan emerge as
  • 2. competitive nations by embracing electricity to power their public transportation systems and turn to EVsas cleaner alternatives to internal combustion engine (ICE) automobiles.Technology DriversAdvanced digital information and communications technology provides a strong basis for Smart Gridmarket growth. Basic technology has already been developed for everything from smart meters to smartappliances and networked homes. Moreover, smart grid applications and services will only get moresophisticated as technology develops. Related technological advances in distributed generation,particularly in renewable energy, will also drive smart grid market growth. These shifts in the technologicalfoundations of the grid will have profound implications for the old centralized business models on whichutilities currently operate.Technology-based products in the Advanced Information and Performance Control sector will increasinglytake market share away from other Smart Grid-enabler products sectors, most notably Sensing andResponse. SBI Energy forecasts that by 2015, the global market share of smart meters in the AdvancedInformation and Performance Control group will grow from 19% to nearly 26% as nations assertively rollout their government-mandated smart meter deployment programs.In the News 2011-2015 Identified as Pivotal Period for Global Smart Grid-Enabling Products MarketNew York, November 10, 2010 — The next five years will be a pivotal period for the global smart gridmarket with grid component companies expected to leverage their sales prowess to capture long-termcontracts throughout the electric grid supply chain, according to SBI Energy’s new industry study GlobalSmart Grid-Enabling Products Market. Eagerly anticipated government cash incentives will proveequally crucial for developers and will inevitably spark sales of smart grid components.Many factors are driving the smart grid-enabler products market growth but the most predominant forcesare the aging grid infrastructure, the influence of product marketers to integrate their solutions into thesegrids, and rapidly advancing technologies required to keep pace with electricity demand. Since 2005, SBIEnergy estimates that the global smart grid products market size has grown from $26 billion to in excessof $69 billion in 2009 —a compounded annual growth rate (CAGR) of 22%. SBI Energy forecasts theglobal market size for smart grid-enabler products will surpass $186 billion by 2015.The study divides smart grid-enabling products into five sectors: Integrated Communications, includingswitches, routers, and telecommunication system technologies such WiFi, broadband, and WiMax;Advanced Components, including inverters, flow control devices, storage batteries, and microgrids;Advanced Information and Performance Controls, including methods for monitoring power systemcomponents, enabling rapid diagnosis and timely response to any event on the grid that disrupts the flowof electricity; Sensing and Response, including technologies that enhance power system measurementsand enable the transformation of data into information; and Improved Interfaces and Decision Support,which consist of technologies that effectuate decision support with improved interfaces that lead to moreaccurate and timely human decision making at all levels of the grid.Short-term beneficiaries of smart grid investment are infrastructure manufacturers that provide thenecessary compliant equipment and technologies. Additionally, companies specializing in themanufacture of various smart grid components (such as smart meters and integrated communicationstechnologies) will enjoy strong demand for their products."The development of the smart grid involves a complex mix of technologies, devices, and systems thatwill be deployed throughout the electric system. The suppliers of products that enable smart griddevelopment and improvement are embarking on substantial marketing campaigns in regions committed
  • 3. to smart grids," says Darren Bosik, SBI Energy analyst. "They can expect an abundance of marketingopportunities through 2015. Now that governments have laid plans for grid improvements and utilities aresecuring funding to actualize those enhancements, the suppliers of the tools and technologies requiredfor smart grid deployment will become more of a near-term necessity."Asia, Europe and the United States are the regions with the greatest revenue-generating opportunities forsuppliers of smart grid-enabling products. The highest spending on smart grid initiatives will occur inthese markets through 2015, with Japan and China accelerating their smart grid deployment more rapidlythan other countries.The U.S.’s dramatic investment in smart grid products is attributed to the installation of smart sensors anddevices placed throughout consumer homes and office buildings. However, the smart grid-enablerproducts industry is comprised of a wealth of other goods and technologies that have helped to fuel salesin Asia and Europe. For instance, sensing and measuring devices continue to comprise more than half ofthe market share and its estimated market size in 2010 is more than $47 billion, a 26% increase from2009. And although it comprises the smallest market share of the five sectors, advanced components willgrow sales by nearly 53% to reach almost $3 billion in 2010.Global Smart Grid-Enabling Products Market examines several products and technologies that willeither become components of the Smart Grid or will become ancillary support systems for the smart grid.The various products that enable the smart grid have been envisioned by the U.S. Department of Energyand fall into categories such as Transmission Automation, System Coordination and Assessment, SystemOperations, and Distributed Generation and Storage. This report delves into the products that enablethese components to collaborate and form the basis of the smart grid system.About SBI EnergySBI Energy, a division of MarketResearch.com, publishes research reports in the industrial, energy,building/construction, and automotive/transportation markets. SBI Energy also offers a full range ofcustom research services.Additional MaterialsBlog posting: Growth Period Ahead for Smart Grid Products CompaniesSuppliers of products that enable Smart Grid development and improvement are embarking onsubstantial marketing campaigns in regions committed to Smart Grid overhaul. Product manufacturers willlikely see an abundance of opportunity develop through 2015 now that governments have laid plans forgrid improvements and utilities are securing funding to actualize those enhancements.The suppliers of the tools and technologies required for Smart Grid deployment will become more of anear-term necessity. Such products in high demand initially will be smart meters, interactivetelecommunications technology (such as broadband over powerlines), and decision support tools.But Smart Grid-enabling products companies should be aware that countries upgrading their electricitySmart Grids face many challenges during the first few years. Besides securing capital investment andfunding, other hurdles can inhibit the progress of Smart Grid development. Many Smart Grid efforts arechallenged by lack of resources, including trained personnel, advanced technology, industry research,and support from the public and private sectors.Asia, Europe and the U.S. are the regions with the greatest revenue-generating opportunities forsuppliers of Smart Grid-enabling products. The highest spending on Smart Grid initiatives will occur in
  • 4. these markets through 2015 with Japan and China accelerating their Smart Grid deployment more rapidlythan other countries.Obvious short-term beneficiaries of Smart Grid investment are infrastructure manufacturers that providethe necessary compliant equipment and technologies. Additionally, companies specializing in themanufacture of various Smart Grid components (such as smart meters and integrated communicationstechnologies) will enjoy strong demand for their products.Additional MaterialsBlog posting: Smart Grid Market Size GrowsMany estimates of the Smart Grid products market size account for the myriad components that helputilities maximize the potential of the grid and improve efficiency around electricity control. There is nodisputing that Smart Grid products traverse a multitude of manufacturing industries, includingtelecommunications, utilities, and technology. Product market growth prospects differ, too, by geographicregion and manufacturing sector. SBI Energy estimates for the size of the Smart Grid market today andhow much it has grown since 2005 take into account the products available at the time and the pace atwhich Smart Grid development is occurring.Since 2005, SBI Energy estimates that the global Smart Grid products market size has grown from $25.5billion to in excess of $69 billion in 2009 - a compounded annual growth rate (CAGR) of 22.1%. The costof fully deploying the Smart Grid is spread out differently by region. The U.S., for instance, hasaccelerated spending on Smart Grid deployment at a much faster rate than Europe and Asia, althoughAsia’s market share of spending on Smart Grid products has generally been twice that of the U.S.’s since2005.The market share distribution of Smart Grid-enabler products categories, in fact, is relatively stable since2005 with much of the growth derived from sensing and measurement products. Sales from this categorywill likely contribute the most to the global market’s 29.4% year-over-year increase in sales of nearly $90billion for 2010.Additional Materials
  • 5. Table of ContentsCountries upgrading their electricity Smart Grids face many challenges during the first few years. Besidessecuring capital investment and funding, other hurdles can inhibit the progress of Smart Griddevelopment. Many Smart Grid efforts are challenged by lack of resources, including trained personnel,advanced technology, industry research, and support from the public and private sectors. Suppliers ofproducts that enable Smart Grid development and improvement are embarking on substantial marketingcampaigns in regions committed to Smart Grids. They can expect an abundance of marketingopportunities through 2015. Now that governments have laid plans for grid improvements and utilities aresecuring funding to actualize those enhancements, the suppliers of the tools and technologies requiredfor Smart Grid deployment will become more of a near-term necessity. This report from SBI Energyanalyzes the burgeoning market of Smart Grid-enabling products - an industry that through 2015 will likelyreach $186 billion in market value worldwide.Chapter 1: Executive Summary The Smart Grid Defined The Need for a Smart Grid Aging Infrastructure Smart Grid Technologies Smart Grid Deployment The Smart Grid-Enabling Products Advanced Information and Control Products Smart Meters Home Energy Management Systems Grid Visualization and Control Phasor Measurement Units (PMUs) Integrated Communications Products Communications Technology Power Line Communications Broadband Over Power Lines ZigBee Sensing and Response Products Demand Response Smart Sensors Challenges to Developing an EV Infrastructure Advanced Components Energy Storage Microgrids Advanced Flow Control Devices Backup Generators and Distributed Generation Devices Global Smart Grid Products Markets Smart Grid Costs Table 1-1: Global Smart Grid-Enabler Products Market Size, 2005 to 2009 (in $billions) Figure 1-1: Global Share of Spending on Smart Grid-Enabling Products by Region Table 1-2: Global Market Size and Share of Smart Grid-Enabler Products Categories, 2009 vs. 2010 (in $billions) Asia Smart Grid-Enabler Products Market Europe’s Smart Grid Market Europe’s Plug-in Infrastructure The U.S. Market for Smart Grid-Enabler Products U.S. Smart Grid Spending Factors Driving Future Growth Figure 1-2: Global Market Forecast of Smart Grid-Enabler Products, 2010 to 2015 and Year- Over-Year Percent Change (in $billions) Technology Drivers Transmission and Distribution Growth Factors
  • 6. Figure 1-3: Europe Smart Grid-Enabling Products Spending Forecast, 2010 to 2015 (in $billions) Factors Affecting Regional Spending Table 1-3: European Smart Grid-Enabler Products Market Forecast, 2010 to 2015 (in $billions) Government Incentives Drive Smart Grid Development Smart Grid Research Europe Plans EV Infrastructure Overhaul Smart Grid Standards Development China Releases Smart Grid Standards Cyber Security Standards Technical Challenges to Smart Grid DeploymentChapter 2: Introduction Scope of This Report Methodology The Smart Grid Defined The Need for a Smart Grid Figure 2-1: The Electric Grid Today Table 2-1: World Consumption of Energy by Energy Types and Country Group (in Quadrillion BTUs) Table 2-2: Global Electricity Generation by Fuel Source (trillions of KWh), 2005 to 2030 Figure 2-2: Share of Electricity Generation by Source 2005, 2010 and 2015 Table 2-3: Growth Rates of Electricity Production by Source in OECD and non-OECD Regions, 2010 vs. 2015 Aging Infrastructure Figure 2-3: Components of the Smart Grid Smart Grid Technologies Figure 2-4: Primary and Enabling Functions of the Smart Grid Smart Grid Deployment The Smart Grid-Enabling Products Advanced Information and Control Products Smart Meters Home Energy Management Systems Grid Visualization and Control Phasor Measurement Units (PMUs) Management Control Products Integrated Communications Technologies and Products Communications Technology Table 2-4: Smart Grid Interactive Communications Technologies Power Line Communications Broadband over Power Lines ZigBee RF Mesh Networks Z-Wave Sensing and Response Products Demand Response Smart Sensors Figure 2-5: Typical Smart Grid Connections and Components, Including Smart Meters Challenges to Developing an EV Infrastructure Table 2-5: Global Market Value of Smart Grid Manufacturing, PHEV vs. Non-Vehicle Infrastructures, 2009 and 2015 (in $ billions) Advanced Components Energy Storage Microgrids Table 2-6: Advantages and Disadvantages of Energy Storage Technologies Table 2-7: Characteristics of Microgrids Grid-Tie Inverters Advanced Flow Control Devices
  • 7. Backup Generators and Distributed Generation DevicesChapter 3: Market Size Global Smart Grid Products Markets Smart Grid Costs Table 3-1: Global Smart Grid-Enabler Products Market Size, 2005 to 2009 (in $billions) Figure 3-1: Global Share of Spending on Smart Grid-Enabling Products by Region Table 3-2: Global Market Size and Share of Smart Grid-Enabler Products Categories, 2009 vs. 2010 (in $billions) Table 3-3: Global Market Size and Market Share of Smart Grid-Enabler Products Subcategories, 2009 vs. 2010 (in $billions) Table 3-4: Smart Grid Products Market Size Forecast by Region, 2010 to 2015 Table 3-5: Global Smart Grid-Enabler Products Market Size Forecast by Category, 2010 to 2015 ($billions) Table 3-6: Cumulative Spending on Smart Grid-Enabling Products by Region, 2010 through 2015 Figure 3-2: Cumulative Spending on Smart Grid-Enabling Products by Region, 2010 to 2015 Asia Smart Grid-Enabler Products Market Europe’s Smart Grid Market Europe’s Plug-in Infrastructure Smart Grids in Germany The U.S. Market for Smart Grid-Enabler Products Figure 3-3: Share of Smart Grid Products Spending in the U.S. by Category, 2010 to 2015 U.S. Smart Grid Spending Table 3-7: U.S. Smart Meter Deployments in 2010 Sizing of Future Smart Grid Products Markets Projected Number of World Smart Meter Installations Figure 3-4: Share of Smart Grid Products Spending in Europe by Category, 2010 to 2015 Figure 3-5: Global Shares of Electric Vehicle Infrastructure Manufacturing Sales from Asian- based Companies, 2004, 2009 and 2014 Advanced Metering Infrastructure Figure 3-6: Smart Grid-Enabler Products with Fastest CAGR Growth Forecast, 2010 to 2015 PMU Installations Figure 3-7: Smart Grid-Enabler Products with Slowest CAGR Growth Forecast, 2010 to 2015 Communications Network Forecast Demand Response Products Sensing and Response Products Figure 3-8: Smart Grid Sensing and Response Products Market Share by Region, 2010 to 2015 Factors Driving Future Growth Figure 3-9: Global Market Forecast of Smart Grid-Enabler Products, 2010 to 2015 (in $billions) Technology Drivers Table 3-8: Global Forecast of Smart Grid-Enabler Products by Category, 2010 to 2015 Monitoring and Control Systems Table 3-9: Global Market Share of Smart Grid-Enabler Products, 2010 vs. 2015 Transmission and Distribution Growth Factors Figure 3-10: Europe Smart Grid-Enabling Products Spending Forecast, 2010 to 2015 (in $billions) Communications Systems Growth Factors Affecting Regional Spending Table 3-10: European Smart Grid-Enabler Products Market Forecast, 2010 to 2015 (in $billions) Table 3-11: U.S. Smart Grid-Enabler Products Market Forecast (in $billions) by Category, 2010 to 2015 Figure 3-11: Asia Smart Grid-Enabling Products Market Forecast, 2010 to 2015 (in $billions) Table 3-12: Smart Grid Spending, by Country, 2010 vs. 2015 (in $billions) Table 3-13: Smart Grid Spending Growth by Products Sector and Country, 2010 to 2015 (in $ billions) Figure 3-12: Share of Spending on Smart Grid-Enabling Products in China, 2010 vs. 2015Chapter 4: Competitive Profiles Itron, Inc
  • 8. Overview Significant Developments Figure 4-1: Itron Sales and Year-Over-Year Percent Change, 2006 to 2010 (in $billions) Landis + Gyr Overview Recent Developments Echelon Corp Overview Figure 4-2: Echelon Sales and Year-Over-Year Percent Change, 2006 to 2010 (in $millions) Silver Spring Network Overview Trilliant Overview EnerNOC Overview Figure 4-3: EnerNOC Sales Distribution by Smart Grid-Enabler Product Type, 2008 to 2010 GridPoint Overview Cisco Systems Overview Figure 4-4: Cisco Sales and Year-Over-Year Percent Change, 2006 to 2010 (e) General Electric Overview Figure 4-5: Share of General Electric Revenue for 2010 (e), by GE Business Unit (in $ billions) Adtran Overview Figure 4-6: Adtran Sales and Year-Over-Year Percent Change, 2006 to 2010 (e) Ambient Overview Nlyte Software Overview Telvent Overview Figure 4-7: Telvent Share of Sales by Business Unit, 2010 (e) Tropos Networks OverviewChapter 5: Market Challenges Government Incentives Drive Smart Grid Development Stimulus Funding Table 5-1: U.S. Government Stimulus Funding for Smart Grid Initiatives, by State Stimulus Funds Help with EV Infrastructure Development Table 5-2: U.S. Government Funding of EV and Non-EV Infrastructure Development (in $ millions) Figure 5-1: Value of U.S. Smart Grid Projects and Portion Funded by U.S. Government (in $millions) Battery Projects Get Government Funding Smart Grid Research R&D on Smart Grid Infrastructure Table 5-3: Global Market Value of Smart Grid Manufacturing, PHEV vs. Non-Vehicle Infrastructures, 2009 and 2014 (in $ billions) EV Charging Stations on the Grid Table 5-4: Planned U.S. Smart Grid-Enabled Charging Stations for Electric Vehicles Table 5-5: Number of U.S. Charging Stations by State Table 5-6: Number of U.S. Fueling Stations by Alternative Fuel Type, 2004 to 2010 Europe Plans EV Infrastructure Overhaul Smart Grid Standards Development
  • 9. China Releases Smart Grid Standards Cyber Security Standards Technical Challenges to Smart Grid Deployment Britain Deploys Smart Grid Monitoring System Consumer Perception and Acceptance Smart Grid and Consumer Privacy Consumer Education of Smart Grid Benefits Figure 5-2: Reasons Americans Would Use a Smart Grid-enabled Device (as % of total respondents) Utility Companies Deploy Smart Grid Technologies Figure 5-3: Percent of Respondents by Region Who Think Smart Grid Technologies Are Sufficient Enough To Address Future Challenges Consumers Happy with Smart Grid TechnologyAvailable immediately for Online Download athttp://www.marketresearch.com/product/display.asp?productid=2827154US: 800.298.5699UK +44.207.256.3920Intl: +1.240.747.3093Fax: 240.747.3004

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