Corporate Training Market 2009: Forecast & Analysis


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Corporate Training Market 2009: Forecast & Analysis

  1. 1. Get more info on this report!Corporate Training Market 2009: Forecast & AnalysisAugust 1, 2009Corporate Training Market 2009: Forecast & Analysis covers the worldwide marketfor U.S.-based training vendor firms targeting corporate and government clients. Thereport examines revenue growth and market share for leading firms, as well as marketforces that are shaping the world of training among business professionals today.This report is the premier source of market intelligence for executives, analysts andbusiness strategists who want analysis of the technology and trends currently drivingcorporate training, including: Comprehensive analysis of the major market segments -- IT content, soft skills content and e-learning, including infrastructure systems and live virtual classrooms Simba’s exclusive revenue and market share rankings of leading providers of corporate training programs and services 4-year forecasts for market growth through 2012 And moreDrawing on interviews and surveys with corporate training directors, business analystsand industry associations, Simba Information presents detailed profiles of 25+ leadingtraining software and LMS vendors competing for corporate training dollars, includinganalysis of key strategic moves and financial performance.Additional InformationStamford, CT—July 30, 2009—Growth for U.S.-based corporate training vendors overthe next few years is expected to be modest at best, a conservative 1.4% projectedcompound annual growth rate between 2007 and 2012, according to new research frommedia industry forecast and analysis firm Simba Information.Simba’s most recent strategic report, Corporate Training Market 2009: Forecast &Analysis, examines the global market for U.S.-based training vendors targeting
  2. 2. corporate and government firms, including the market forces shaping opportunities forIT and soft skills content and e-learning, and how training vendors are adaptingofferings to clients’ changing needs.“The recession has changed the landscape for corporate training considerably,” saidKathy Mickey, senior analyst/managing editor of Simba’s Education Group. “Vendorsneed to stay focused on aligning offerings to clients’ mission-critical strategies anddemonstrate that training can result in revenue generation.“One of the most attractive areas is the continued investment in training to improvesales performance,” Mickey said. “One of the greatest challenges is providing offeringsto meet client needs for training for a younger generation of new workers balanced withprograms for the baby-boom generation that is postponing retirement.”Training executives, marketing, sales and business development professionals, as wellas industry analysts and consultants, looking to tap into the estimated $11.74 billionglobal corporate training market of U.S. vendors will gain insights into: Growth opportunities in each of the major market segments—IT content, soft skills content and e-learning, including infrastructure systems and live virtual classrooms; How training vendors are adopting offerings to address the economic downturn; Simba’s exclusive market share and revenue rankings of leading training vendors; Gaming strategies at work in training offerings; How training vendors are meeting demand when client travel budgets have been slashed or eliminated; Market segment forecasts through 2012.Additionally, Simba presents detailed strategic profiles of more than 25 of the leadingcorporate training vendors.For more information please visit or contact KathyMickey at 203-325-8193 x102.About Simba Information:Simba Information is widely recognized as the leading authority for market intelligencein the media and publishing industry. Simbas extensive information network delivers topquality, independent perspective on the people, events and alliances shaping the mediaand information industry. Simba provides consulting and reports that provide keydecision-makers at more than 15,000 client companies around the globe with timelyanalysis, exclusive statistics and proprietary industry forecasts. For more information,please visit
  3. 3. TABLE OF CONTENTSMethodologyExecutive SummaryChapter 1: Overview of the Corporate Training Market Introduction M&A Activity in Training Market Falls Off Sharply in 2008 and Early 2009 Executive Salaries, Compensation Spike Upward in 2008 U.S. Corporate Training Market Projected to Shrink 8.3% in 2009 Training Stocks Hit Along With Rest of Market, Down 46.6% in 2008 New Horizons Tops Simba Operating Margin Index at 16%, Up 100% Table 1.1: Corporate Training Mergers and Acquisitions, 2008-March 2009 Table 1.2: Corporate Training Vendors Executive Compensation Survey, 2008 Table 1.3: Growth of Global Corporate Training Sales for U.S.-Based Firms, 2007-2009P Table 1.4: Breakdown of Corporate Training Market by Sector, 2009P Table 1.5: Performance of Public Training Company Stocks, 2008 Table 1.6: Corporate Training Operating Margin Index, 2008 vs. 2007Chapter 2: Trends in the Corporate Training Market Economy Affects Everything in Training Market During 2008, 2009 Vendors Adapt with Offerings Designed to Address Economic Woes Vendors Look to Address Needs Amid a War for Talent Training Outsourcing Still Strong, But Expected to Drop 4% in 2009 Economy Delays Boomer Retirements; Impacts HR, Training Table 2.1: Gross Domestic Product, 2006-2008 Table 2.2: Employment Changes, Q1 2007-2009 Table 2.3: Personnel Cuts at Training Vendor Firms, 2008-2009 Table 2.4: Selected Major Training Outsourcing Contracts, 2008 Table 2.4: Selected Major Training Outsourcing Contracts, 2008 Table 2.5: Retirement Savings, U.S. Workers Over Age 55Chapter 3: IT Training Introduction Vendors Pin Hopes on Windows 7, But Adoption Should Be Slow in 2009 Desktop Support, Network Administration Tops in IT Skills Demand Certification Market Heats Up—IT Pros Seek Marketability New Horizons Takes a Hit Like Everyone, But Tops List Again in 2009 Table 3.1: Projected Windows 7 Adoption Plans Table 3.2: IT Skills in Demand, Second Quarter 2009 Table 3.3: Specialties Experiencing the Most Growth Projections for Second Quarter 2008
  4. 4. Table 3.4: Fastest Growing U.S. IT Occupations, 2006-2016 Table 3.5: Salaries by Popular IT Certifications, 2009 Table 3.6: Worldwide Sales of Top U.S. IT Training Leaders, 2007-2009PChapter 4: Soft Skills Training Introduction In Economic Recovery, Jobs May Not Return Quickly Providers Put More Emphasis on Greater Opportunities Overseas “Nice to Haves” Go by the Board as Companies Focus on Critical Needs Sales Training Remains Strong as Companies Invest to Grow Top Line Vendors Increasingly Provide On-Site Options for Pinched Clients In a Challenging Market, Informa Still Top Soft Skills Trainer in 2009 Table 4.1: Nonfarm Job Losses, 2008-2009 Table 4.2: Worldwide Sales of Top U.S. Soft Skills Leaders, 2007-2009PChapter 5: E-Learning Introduction: Infrastructure Systems HR Applications Everywhere in E-Learning — But Are They Being Used? Web 2.0 Learning Taken Seriously, But Broad Adoption a Few Years Off Training via Wikis Engagement in Virtual Worlds SumTotal Systems Remains Leading Infrastructure Vendor in 2009 Challengers Try to Knock WebEx Off the Top of Live E-Learning Live E-Learning Growing Along with Unified Communication Space Leading Live E-Learning Vendors Represent 42% of Total Market Table 5.1: Comparison of Revenue Shift, Saba and SumTotal Table 5.2: Increased Use of Online Media, U.S. Table 5.3: Worldwide Sales of E-Learning Infrastructure Leaders, 2007-2009P Table 5.4: Sales of Live E-Learning Leaders, 2007-2009PChapter 6: Forecasts and Conclusions Collaborative Learning Is the Wave of the Future — Now Simulations and Gaming Will Become More Than Just Diversions $4.6 Billion in Stimulus Funds for Training May Elude Vendors Market for Corporate Training to Reach $13.9 Billion by 2012 Table 6.1: Growth of Global Corporate Training Market for U.S. Firms, 2007-2012Company Profiles American Management Association AT&T Connect BlessingWhite Center for Creative Leadership Convergys Learning Solutions Dale Carnegie & Associates
  5. 5. Development Dimensions International Element K Corp. ExecuTrain Franklin Covey GeoLearning Global Knowledge Informa (owner of The Institute for International Research) The Ken Blanchard Cos. Learning Tree International Microsoft Office Live Meeting Mzinga New Horizons Novations Group Inc. OutStart Plateau Systems Ltd. Saba Software Inc. SkillSoft SumTotal Systems Cisco WebEx Wilson LearningAvailable immediately for Online Download at 800.298.5699UK + +1.240.747.3093Fax: 240.747.3004