Consumer Demand Analysis of Smart Wearable Devices in China


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Market Research Reports, Inc. has announced the addition of “Consumer Demand Analysis of Smart Wearable Devices in China” research report to their offering. See more at-

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Consumer Demand Analysis of Smart Wearable Devices in China

  1. 1. Category : Computing & Electronics All logos and Images mentioned on this slide belong to their respective owners.
  2. 2. Introduction to Report  Launch Date: July 16, 2014  Number of Pages: 20  Geography Coverage: China  Available Format: PDF Price For Single User License: USD 1,080 Price For Global User License: USD 2,160 Delivery Time: Within 24 Hours (During Working Days)
  3. 3. About the Report This report provides information on market overview, drivers and challenge, competition and key trends. This report presents a consumer demand survey of smart wearable devices in China. The analysis is based on the primary data collected by MIC from 1 April 2014 to 14 April 2014 in Beijing, Shanghai, Guangzhou, Shenzhen, and Tianjin where a total of 1,000 effective samples were drawn for further investigation.
  4. 4. Key Highlights The report first gives a profile of the target market customers, followed by their usage and purchasing behavior of smart handheld devices. Also provided are their preferences for smart wearable device applications and designs. The report finds that target market customers for smart wearable devices are medium-heavy smart handheld device users aged between 20 and 29 who have a higher education level and reliable income source. They are more familiar with wrist-worn and head- mounted devices and are smart buyers who will acquire as much information before buying a new product. They also care more about a product's function than its added value, such as sleek design or the impression it gives to people.
  5. 5. List of Topics Overview of the target market customers, including their age, gender, education level, occupation, marriage status, and monthly disposable income Consumers' smart handheld device usage and purchasing behavior, including device replacement frequency, app downloading frequency, average device usage time per day, average Internet usage time per day, major online activities, when they will buy a new device. Consumers' preferences for smart wearable device applications, touching on head-mounted, wrist-worn, and body-worn devices and their major applications which consumers think are essential Consumers' preferences for smart wearable device designs, including the number of lenses, screen sizes, UIs, and the average willingness to pay for each category of wearable devices
  6. 6. Report Coverage 1. Overview of the Target Market Customers 2. Consumers' Smart Handheld Device Usage & Purchasing Behavior 3. Smart Wearable Device Application Preferences 4. Smart Wearable Device Design Preferences 5. Conclusion For more details regarding Report coverage see the last slide All logos and Images mentioned on this slide belong to their respective owners.
  7. 7. Custom Research:  Are you an industry professional, entrepreneur, venture capitalist, investors and organization, then let us know your specific research requirements. Our goal is to cater to your requirements be it for a custom market research project, syndicated research report on a specific market or industry sector, newsletter creation, case study development or anything else related to marketing research. For Any Customization Related query Visit IdeaCenter @
  8. 8. How To Buy This Report? Visit following URL to see Table of Content and purchase this publication: About Market Research Reports, Inc. Market Research Reports provides a customized set of reports from reputed Publishers, built on the intelligence available within organizations and leverages on our motto of “Intelligence Redefined”. Contact : Amitava Sen Email : Phone: +1 302-703-7787 (USA) +91-8762746600 (India)
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