• MarketLab is a multi-channel provider of  unique and hard-to-find specialty products &  services for healthcare professi...
The Tube Jockey     1994   As a sales rep focused on   Clinical Labs, Mike   recognized the need for   unique product…his ...
1997Phlebotic, Inc. becomes   a direct-mail catalog                company    • “how can I achieve greater exposure    to ...
2005                                        MarketLab                                       targets the                   ...
MarketLab Today             120,000 sq ft Headquarters & Distribution Center                        Same day shipping of i...
MarketLab Specializesin Unique andHard-to-Find Solutionsfor the HealthcareProfessional
• If you cant find exactly what youre looking  for in the MarketLab catalog or need an  innovative solution to a unique ch...
MarketLab Company Overview
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MarketLab Company Overview

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MarketLab provides unique supplies for medical and clinical facilities throughout the US. This presentation gives an overview of MarketLab’s company history.

Published in: Health & Medicine
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MarketLab Company Overview

  1. 1. • MarketLab is a multi-channel provider of unique and hard-to-find specialty products & services for healthcare professionals• Located in Michigan, MarketLab is an active supplier to over 95% of hospitals in North America• Founded in 1993 by Mike Bieker
  2. 2. The Tube Jockey 1994 As a sales rep focused on Clinical Labs, Mike recognized the need for unique product…his first “invention” was this blood draw device to hold and organize tubes He experienced first-hand the challenge of selling this product via traditional sales channels
  3. 3. 1997Phlebotic, Inc. becomes a direct-mail catalog company • “how can I achieve greater exposure to the market?” • Mike created a “brochure” to market the Tube Jockey • in YR #1 via the brochure…15,000 units were sold (from his garage) • His idea became reality: unique lab products sold via catalog media • 15 years later, the MarketLab team has taken that direct-mail catalog concept from $200,000 to $50 million
  4. 4. 2005 MarketLab targets the Healthcare market• In 2005, MarketLab expandedoutside the Clinical Lab into thegeneral healthcare market ML5296, Respiratory Tube Holder
  5. 5. MarketLab Today 120,000 sq ft Headquarters & Distribution Center Same day shipping of in-stock orders 15,000 sq ft Manufacturing Center 100+ team membersCorporate Headquarters Caledonia, Michigan
  6. 6. MarketLab Specializesin Unique andHard-to-Find Solutionsfor the HealthcareProfessional
  7. 7. • If you cant find exactly what youre looking for in the MarketLab catalog or need an innovative solution to a unique challenge, let us know. We will find it for you.• For more information about our products or to get a quote on a large quantity order or custom solution, contact MarketLab today.

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