• MarketLab is a multi-channel provider of unique and hard-to-find specialty products & services for healthcare professionals• Located in Michigan, MarketLab is an active supplier to over 95% of hospitals in North America• Founded in 1993 by Mike Bieker
The Tube Jockey 1994 As a sales rep focused on Clinical Labs, Mike recognized the need for unique product…his first “invention” was this blood draw device to hold and organize tubes He experienced first-hand the challenge of selling this product via traditional sales channels
1997Phlebotic, Inc. becomes a direct-mail catalog company • “how can I achieve greater exposure to the market?” • Mike created a “brochure” to market the Tube Jockey • in YR #1 via the brochure…15,000 units were sold (from his garage) • His idea became reality: unique lab products sold via catalog media • 15 years later, the MarketLab team has taken that direct-mail catalog concept from $200,000 to $50 million
2005 MarketLab targets the Healthcare market• In 2005, MarketLab expandedoutside the Clinical Lab into thegeneral healthcare market ML5296, Respiratory Tube Holder
MarketLab Today 120,000 sq ft Headquarters & Distribution Center Same day shipping of in-stock orders 15,000 sq ft Manufacturing Center 100+ team membersCorporate Headquarters Caledonia, Michigan
MarketLab Specializesin Unique andHard-to-Find Solutionsfor the HealthcareProfessional
• If you cant find exactly what youre looking for in the MarketLab catalog or need an innovative solution to a unique challenge, let us know. We will find it for you.• For more information about our products or to get a quote on a large quantity order or custom solution, contact MarketLab today.