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Influencers, key success factor in modern B2B Marketing

by on Sep 13, 2011

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In today’s B2B environment, most potential buyers have a very low tolerance for marketing talk and unsolicited commercial contacts. At the same time they actively look for information from sources ...

In today’s B2B environment, most potential buyers have a very low tolerance for marketing talk and unsolicited commercial contacts. At the same time they actively look for information from sources they trust: peers – people with the same jobs – recognized journalists and analysts, or leading experts.

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5 Embeds 504

http://www.markedu.com 470
http://paper.li 28
http://us-w1.rockmelt.com 4
http://twitter.com 1
http://translate.googleusercontent.com 1

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Influencers, key success factor in modern B2B Marketing Influencers, key success factor in modern B2B Marketing Presentation Transcript