Online Textbooks: Translating or Transforming Media?
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Online Textbooks: Translating or Transforming Media?

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Presentation at the 2013 Colorado Learning and Teaching with Technology (COLTT) Conference. Wednesday, August 7th, 2013

Presentation at the 2013 Colorado Learning and Teaching with Technology (COLTT) Conference. Wednesday, August 7th, 2013

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Online Textbooks: Translating or Transforming Media? Online Textbooks: Translating or Transforming Media? Presentation Transcript

  • t r a n s l a t i n g O R t r a n s f o r m i n g m e d i a ONLINE TEXTBOOKS Mark Werner Caroline Sinkinson @markwerner @sinkinsonc
  • Higher Education context ONLINE TEXTBOOKS
  • device ownershipFROM DECEMBER 2011 AND EARLY JANUARY 2012, OWNERSHIP OF DEVICES DOUBLED 10%-19%. Photo by Melentita2012 CC BY 2.0 Link
  • ebook reading INCREASED FROM 16%TO 23% AMERICANS 16 AND OLDER Photo by Melentita CC BY 2.0 Link
  • print reading THOSE WHO READ PRINTED BOOKS FELL FROM 72%TO 67%. Photo by Auntie P CC BY-NC-SA 2.0 Link
  • textbook cost $662 $1,200 6% INCREASE PER YEAR Photo by Tulan e PublicationsCC BY-NC-SA 2.0 Link
  • $56 $57 $64 $62 $65 $68 $50 $49 $57 $52 $51 $53 2007 2008 2009 2010 2011 2012 NEW USED Photo by quinn.anya CC BY-SA 2.0 Link
  • solutions
  • research project
  • demonstration
  • methods
  • FACULTY STUDENTS Semi structured Photo by evanforester CC BY NC 2.0
  • Student surveys Photo by Ikhlasul Amal CC BY NC 2.0
  • Student response
  • ANYONE WHO CAN USE A COMPUTER CAN USE THE TOOL.
  • I REALLY LIKED THAT I COULD STUDY ANYWHERE. Photo by Geir Halvorsen CC BY-NC-SA 2.0 Link
  • I USED THE NOTE FEATURE TO RECORD QUESTIONS THAT I WANTED TO ASK DURING CLASS OR OFFICE HOURS.
  • I HIGHLIGHT WITH DIFFERENT COLORS TO MAKE IT EASIER TO REVIEW LATER. Photo by Geir Halvorsen CC BY 2.0 Link
  • IN ONE YEAR, I HAVE TO PREPARE FOR THE CPA EXAM. I WILL NEED TO READ THIS TEXTBOOK AGAIN. Photo by Contraversion CC BY-NC 2.0 Link
  • faculty response
  • IUSED MY PRINT COPY MORE BECAUSE I HAD ALREADY MADE NOTES AND HIGHLIGHTS. Photo by Greenasian CC BY –NC-NC2.0 Link
  • IDID USE THE ANNOTATION FEATURE A BIT. THE BOOK HAS THINGS IN IT THAT DON'T BELONG. Photo by Tama Leaver CC BY-NC-SA 2.0 Link
  • STUDENTS CANNOT MAKE BETTER THAN A C+ IN MY CLASS WITHOUT BUYING THE BOOK. Photo by 401(K)2013 CC BY-SA 2.0 Link
  • YOU COULD DOWNLOAD TO SEE HOW MANY PAGES THE STUDENTS HAD VIEWED.
  • IN OFFICE HOURS OR CLASS… WE COULD GO RIGHT TO THE RELEVANT PAGE IN THE TEXT. Photo by Bard College at Simons Rock CC BY-NC 2.0 Link
  • issues
  • legal
  • publisher Image from morgue file
  • technical Image from morgue file
  • Engagement & use Image from http://www.disabroad.org/faculty-advisors/development/
  • recommendation s
  • choice support future COST Photo by Philip Taylor PT CC BY-SA 2.0 Link
  • cost support future CHOICE Photo by PaulSteinJC PT CC BY-SA 2.0 Link
  • cost choice future SUPPORT Photo by Theen PT CC BY-NC-SA 2.0 Link
  • cost choice support FUTURE Photo by B Tal PT CC BY-NC 2.0 Link
  • Transform ~ Don’t TranslatePhoto by B Tal PT CC BY-NC –SA 2.0 Link
  • Thank you