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  • 1. Using Twitter/Facebook in Your Job Search
    Mark Van Baale
  • 2. New Landing Presents:Twitter/Facebook in Job Search
    Meet your presenter
    Mark Van Baale: Kansas City Social Media Group
    Today’s Agenda
    Setting up a Twitter Profile
    Building Your Network of Connections
    How to Use Twitter Job Searches to follow Conversations
    Using Hashtags to Boost Your Job Search
    Participate in Twitter Chats
    Facebook: Untapped Job Board
    Facebook Do's and Don'ts in Job Search
  • 3. What is Twitter?
    Free microblogging service that allows users to communicate with one another using short text-based messages
    Maximum of 140 charcters in length for each message (tweet) sent
    Can be used on mobile devices, laptops, etc.
    Ability to talk with anyone around the world at anytime.
  • 4. Setting up Twitter Profile
    Go to Twitter.com and click on Sign Up.
    Add a username (@name on Twitter)
    Add an avatar (professional picture recommended)
    Add a website link/blog (Many people add a link to their LinkedIn profile)
    Add a short bio telling about yourself. If you are a job seeker, mention that in your bio.
    Personalize your background if you wish (info about yourself, links to your websites, etc.)
  • 5. Example: Twitter Profile
  • 6. Beginner Tips
    Twitter is what you make of it. It revolves around personal relationships.
    Most successful Twitter users engage in facilitating and building friendships using the tool.
    Take time to learn about other people via their tweets and “listen” in on conversations.
    Join in on conversations to share your thoughts.
    Use Twitter tools to find people with similar interests you share or in occupations/industries you wish to move into.
  • 7. Example: Twitter timeline
  • 8. Twitter Glossary
    @name means you are sending a response to a specific user.
    d name means you are sending a direct message (to be read by only that person)
    #xxxxx is a hashtag that people use often in Twitter chats, at conferences/meetups, or to search on a topic/trend
     Example: #newlandings, #jobsearch
    Lists are groups of people/brands that share a common interest, tactic to quickly browse though what people are sharing in a list you create or you join.
  • 9. Building Network of Connections
    Tools to use:
    • Twellow.com
     “Yellow pages” for Twitter professionals
     Find people by category
    • WeFollow.com
     User-powered Twitter directory. It dynamically creates categories and shows you who is associated with each.
    • Twitter’s Search at http://search.twitter.com
     Search for terms you have an interest in (job search, recruiter, etc.) and follow people
  • 10. How to Use Twitter Job Searches
    • TweetaJob.com – Search for jobs listed on Twitter
    • 11. TweetMyJobs.com – Search for jobs posted
    • 12. Follow @TweetMyJobs
    • 13. Search for jobs on Twitter Search using keywords
    • 14. Follow area recruiters, career coaches
    Kansas City: @thatjobguy, @KCCareerCoach, @ValueIntoWords
  • 15. Using Hashtags to Boost Your Job Search
    • 300 to 400 jobs a minute are posted on Twitter according to CEO of Tweetajob.com
    • 16. Use hashtags to narrow down your search for keywords, jobs in Twitter
    • 17. Hashtag categories useful in a job search:
    1. General Job Search: #jobs, #jobadvice, #jobhunt and #jobsearch
    2. Job Postings: #greenjobs, #jobposting,#telecom or #salesjobs
    3. Chats: #jobhuntchat, #careerchat, and #hirefriday
    4. Career Advice:  #career, #careers and #employment
  • 18. Example: #newlandings hashtag
  • 19. Participating in Twitter Chats
    • Twitter Chats are great opportunities to interact with other job seekers and recruiters
    • 20. Few job search Twitter chats to check out:
     #jobhuntchat: Every Tuesday night at 9pm CST
     #careerchat: Every Tuesday at Noon CST
     #HireFriday: Every Friday, list what you are looking for in a job and tag with this hashtag
  • 21. #JobHuntChat Stats/Info on wthashtag.com
  • 22. Facebook Do’s and Don’ts
    Interact with people/companies
    Post relevant and interesting information
    Don’t use foul language.
    Don’t share inappropriate photos.
    Don’t make negative comments about previous employers.
    Don’t share too much personal information.
  • 23. Facebook: The Untapped Job Board
    Many small businesses/companies are on Facebook
    “Like” companies to get a feel of what they post, interact with the company
    Often, pictures from events held by a company will be posted so you can get a feel of the company culture
    Post a link on the Facebook page of a company if you think fans of that company might be interested in info you wish to share.
    Search Facebook for HireFriday and like their page to interact with recruiters, job seekers, etc.
     Collective group of individuals who have jobs, who know of jobs, and who are looking for jobs.
  • 24. Twitter/Facebook for Job Search Summary
    Takeaways (To Do’s)
     Set up your Twitter profile if not done yet
     Find and connect with other people
    - If you want to connect with me, go to http://twitter.com/markvanbaale
    - Make sure to follow @NewLandings, @TheJobRadioShow
     Keep an eye on #newlandings hashtag for jobs, news, links to articles that may be of interest to you in your job search
     Listen and/or participate in conversations with people
     Ask questions related to your job search, what other people are doing
     Participate in Twitter chats (example: #jobhuntchat on Tuesday night at 9 pm CST)
     Interest in a Twitter chat focused on #newlandings post Wed.
    night meetings to ask questions, share knowledge?
  • 25. Mark’s Contact Information
    Twitter: @markvanbaale or http://twitter.com/markvanbaale
    LinkedIN: http://www.linkedin.com/in/markvanbaale
    Job Seekers Blog: http://jobseekersview.wordpress.com
     Weekly post about networking events, career fairs, job search workshops, etc. in Kansas City area
    Email: markvanbaale@gmail.com