Search & Social Media: Working Together to Drive Results
by EnginePoint Marketing on Apr 15, 2010
- 1,421 views
Did you know that according to the online ad network, Chitika, users referred to your site from Facebook are nearly twice as loyal as those referred from Google? But the real question is how are you op...
Did you know that according to the online ad network, Chitika, users referred to your site from Facebook are nearly twice as loyal as those referred from Google? But the real question is how are you optimizing your search engine optimization (SEO) strategy to take advantage of social media to drive ROI?
Mark Scholl, president of EnginePoint Marketing, and Jeff Ivany, interactive services director of Conrad Phillips Vutech, will answer these questions and more as they lead a discussion on Maximizing Search Engine Optimization with Social Media. Both bring deep experience working on SEO initiatives with major brands from Nationwide Children's Hospital, Honda, Goodwill Industries. You will walk away with:
:: Direction and knowledge on how to effectively evaluate and streamline your own search and social media strategies.
:: A basic understanding of the current search and social media landscape.
:: How search and social media can work together to further leverage your interactive marketing objectives.
:: Ideas on how to implement a combined search and social media strategy.
Note: If you are interested in having someone from EnginePoint Marketing or Conrad Phillips Vutech present this topic at your organization or conference, please contact us. Our presentations are designed more for the personal touch with our presenters.
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