Six Sexy Steps to Seductive Sirens
Yesterday at about 5.30pm I saw a Region of Peel police cruiser made a left turn from Bovaird onto
Kennedy heading south. As the officer entered the busy intersection on the amber light he initiated the
flashing emergency lights without the sound of the siren and I thought to myself what if we all had our
How many times have you raced through an amber light at a busy intersection? What if we all had our
A siren is a device that makes a loud prolonged signal or warning sound. In Greek mythology, Sirens
were considered dangerous and beautiful creatures, portrayed as femme fatales (women or winged
creatures) who lured unwary sailors nearby with their enchanting music and voices to shipwreck on the
rocky coast of their island.
A siren alerts or draws your attention to danger or emergency situations. What if you had your own
siren? What would you do?
Today I want you to think of siren in a slightly different way than to alert or draw the attention of others
to dangerous or emergency situations. I want you to think of your siren as a tool that puts the spotlight
on your goals. Think of your siren as the flashing lights that draws attention to the tasks and activities
you are engaged in the pursuit of your dream, success and happiness.
Just as Odysseus understood the power that seductive sirens possessed you too should understand and
develop the ability to put the spotlight on your dreams and goals. It is about getting notice. I have long
learned that in a highly competitive environment I have to find creative ways to guide clients and
potential employers in my direction. In one of my previous blogs titled “How I Hire: I should have made
them liked me” I spoke about the level of competition I face in my field.
We are all operating in a highly competitive space and for want of a better word we have to “develop
seductive siren mythical magic.” We have to sooth songs and magical melodies to shine the spotlights
on our dreams and goals just like Greek mythology depicts sirens that foster the rare ability to lure
sailors into submission.
Here are my six sexy steps to engaging your seductive siren mythical magic:
Set your goals and have a plan
In order to engage your seductive siren and be successful you have to focus on what you want to
achieve. You have to know what you want, and then devise a path to pursuing your passion. Let me tell
you the secret I have heard over and over again. The open secret is you have to set clear and specific
goals. You also have to have a plan on how to achieve your goals. A goal is a specific objective you want
to achieve and your plan is the blueprint or roadmap for achieving your goals.
In my blog yesterday titled “The Power of Believing in Yourself” I shared with you my goal to becoming
a professional motivational speaker and some the steps I have taken to make this a reality. Remember
success starts with having specific goals and an actionable plan. You have to identify and communicate
your goals and plan how to achieve them.
Be a Performer
Remember in Greek mythology sirens that lured unsuspected sailors with lovely music and beautiful
voices. If you are performer you will attract attention to your goals. You will get noticed.
Yesterday I delivered a humourous speech titled “Drunk Driver, Dead Deer, Delicious Dinner.” My core
message was to caution my audience about the dangers of drinking and driving and to encourage them
not to drink and drive this Holiday Season. When I was introduced I staggered to the lecture much like a
drunken stupor or inebriated Toronto Mayor Rob Ford. I held a black bag as if attempting to disguise my
bottle of Captain Morgan Black Rum. My shirt was partially unbuttoned giving the appearance of being
unkempt. I initially spoke with a slight slur to exaggerate the state of being inebriated. For the first
couple of minutes during the opening of my speech I was in full character of being drunk. I was a
To engage your seductive siren you have to be a performer. Please allow me to put this in context for
you. If you say you are going to do something, please do it! If you give a commitment to deliver on a
task, keep your deadline as best as you and deliver on your commitments and promises. The world
adores performers and achievers. Effective performance and results builds your reputation and
A key lesson I am learning since I started daily blogging more than two months ago is the importance of
a catchy title. I realise that if I have a very catchy title I attract more viewers which is a good thing. Tied
back to my point above relating to performance is the fact that a catchy title by itself does not
contribute to retention of readers. Retention is based on the integrity and creditability of the messages
of my blog. In my daily blogs I “flirt freely” with the titles of my posts but I invest heavily in the messages
of posts. Look at my title today “Six Sexy Steps to Seductive Sirens.” What do you think about my title
today? What are your thoughts on my message? In the my content useful?
Make Yourself Vulnerable
As I noted above some of the titles of my daily blog posts are flirtatious. Remember in Greek mythology
sirens were indiscriminate in luring and capturing sailors. The Internet and social media such as
Facebook, Linkedin, Google+, Twitter and Youtube provides us with tools to access and reach an
audience way beyond our immediate community. Through my daily blog posts I can reach well beyond
Brampton and Mississauga and other parts of the Greater Toronto Area. For me there is just no two
ways about it. I believe in what I am doing. I am committed to doing it. I have passion for what I am
doing. You too should be confident about your goals and plan. You too should speak freely about your
dreams, your accomplishments and successes. You should pitch your ideas with confidence. Flirt it here
and there freely.
Make yourself slightly vulnerable and exposed. Share with others your stories, experiences and
accomplishments so that they may be inspired and motivated. Consider the seductive goddess of Greek
mythology how they were exposed. As you share your dreams, stories, experiences and
accomplishments speak freely about your mistakes and errors of judgement. Share the lessons learned
from such experiences. Open yourself up to be scrutinized. Take risk but manage it prudently. Let me
share a little dirty secret I discovered about my daily blogging and become slightly vulnerable to you. I
learn that blogging daily comes with a big disadvantage as some readers are not likely to subscribe by
email because of the fear of spamming! To avert this risk I continue to invest my time in the preparation
of my message and content in my efforts to win your hearts and minds. Email me and tell me how am I
I have to admit to you that I never in my wildest dreams thought the day would come when I sounded
so excited about the things I am doing. You have to understand that my Jamaican culture taught me that
self-praise is no recommendation or that you should not blow your own trumpet. However, business
studies and my experience in business since setting up Mark McKenzie Consulting in 2006 has taught me
that this is call effective public relations, marketing and promotions.
Please tell the world what you doing or about to do….then do it!
Be Flashy or Ostentatiously Attractive but don’t shout
To engage your seductive siren you have to be flashy or ostentatiously attractive. Remember I started
with the Region of Peel police cruise initiating its emergency lights while navigating a busy intersection
on the amber light. The emergency lights were flashing but the siren was not on. Remember my
humourous speech I mentioned above I tread a delicate and slippery slope in delivering my core
message related to drinking and driving. The issue of drinking and driving is a serious subject. We are all
too well aware of the risks and tragic consequences of drinking and driving. I used humour and acting in
my delivery to capture the attention of the audience attention but stay far from crossing over to
endorsing the practice of drinking and driving. I was flashy, humourous and entertaining but not noisy
and avoided distraction from my core message.
Think of your goals and plan and the ways in which you would like to get notice. You want to do in a
similar way as the police cruise with its emergency lights flashing. In your career you want to be flashy
and impressive but you don’t way to shout. You don’t want to confuse or mesmerize the attention you
are seeking as this can be a distraction. Keep the focus on your goals and plan. Be confident but not
arrogant. You want to be impressive and you certainly want to avoid becoming annoying. Direct the
attention to the things you are doing and on your accomplishments and successes.
Be Confident and Assertive
To engage your seductive siren you have to be confident and assertive. The more experience you have
the more confident and assertive you will be. Seek out and acquire knowledge related to your goals. Get
a mentor or coach. Work on your communication skills. Get involved in your community. These are all
things you can do to boost your confidence and become more assertive. I admire the confidence and
assertiveness of Elon Musk from SpaceX. The man is so bold and confident he is selling the world an idea
about colonization of Mars. Isn’t that amazing?
To engage your seductive siren you have to be as bold and as confident in your dreams and goals as Elon
Musk from SpaceX. Read my blog “Elon Musk and SpaceX’s Goal Setting and Success.”
Have Passion for What You Do and Have Fun
In Greek mythology the unwary sailors were lured because of their passion to be seduced and desire to
have fun. You success starts with your dreams and desire. Success starts with your passion and having
fun doing the things you are doing. If you have passion for the things you are doing and appears to be
having fun doing it you will get notice. You can show passion for the things you are doing by sharing your
stories and experience with others so that they too may cultivate a similar passion. You can join interest
groups that share similar interests as you do.
Thanks for reading. I appreciate your support and encouragement. I encourage you to engage your
seductive siren mythical magic. What are your doing to engage your seductive siren mythical magic?
Mark McKenzie is a leading Subject Matter Expert in financial services regulation and supervision as well
as a professional motivational speaker, corporate trainer and youth mentor. He can be contacted by
email email@example.com or by telephone 647-406-4622. Read my blog
http://mastbmckenzie.blogspot.ca/ and always write me a comment and share. Follow me on Twitter
@mackynacky. Connect with me on www.youtube.com, Google+, Facebook and Linkedin.