Writing Cutlines

1,376 views
1,175 views

Published on

Published in: Career, Education, Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,376
On SlideShare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
27
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Writing Cutlines

  1. 1. Presented by: MSgt Mark Haviland Manager, Operations Writing Photo Cutlines
  2. 2. Overview <ul><ul><li>A thousand words? </li></ul></ul><ul><ul><li>A cutline … </li></ul></ul><ul><ul><li>Elements of a basic cutline </li></ul></ul><ul><ul><ul><li>Who </li></ul></ul></ul><ul><ul><ul><li>What </li></ul></ul></ul><ul><ul><ul><li>Where </li></ul></ul></ul><ul><ul><ul><li>When </li></ul></ul></ul><ul><ul><li>Elements of an extended cutline </li></ul></ul><ul><ul><ul><li>Why or How </li></ul></ul></ul><ul><ul><ul><li>Background information </li></ul></ul></ul><ul><ul><li>Summary </li></ul></ul>
  3. 3. A thousand words?
  4. 4. A thousand words?
  5. 5. A thousand words?
  6. 6. A thousand words?
  7. 7. A thousand words?
  8. 8. A thousand words? This photograph by Alan Diaz of the Associated Press, taken on April 22, 2000, shows Cuban refugee Elian Gonzalez and Donato Dalrymple, one of the two men who rescued the boy from the sea, in a bedroom closet as federal agents enter the Little Havana home of Elian's relatives.
  9. 9. A thousand words? After three weeks and 300-plus miles of speed-and-maneuver warfare, Master Gunnery Sgt. Frank Cordero savors the first letters from his wife, Melissa. &quot;I held that first one for about five minutes...Just to smell it and hold it.&quot; (Photo by Cheryl Diaz Meyer)
  10. 10. A thousand words? Dallas, TX -- Tracey Nolan lost track of her seven-month-old son, A'Mahd MaGee, when she was forced to leave for Dallas. A'Mahd had been visiting with a family friend when the storm hit New Orleans, and floodwaters prevented Ms. Nolan from reaching her child before she had to be evacuated by helicopter on August 30th. (Photo by Melanie Burford)
  11. 11. A thousand words? Jay Robbins sobs as he salutes his colleague, emergency medical technician Yarnel Merino, 25, who died in the attack on the World Trade Center. (Photo by George Gutierrez)
  12. 12. A thousand words? <ul><li>Refers to the idea that complex stories can be told with </li></ul><ul><li>just a single still image, or that an image may be more </li></ul><ul><li>influential than a substantial amount of text. </li></ul><ul><li>However … </li></ul>Photo cutlines are often the first and most read element of newspapers, magazines and “new media”
  13. 13. A cutline should … <ul><li>Tell the story behind the photograph </li></ul><ul><li>Be short and clear </li></ul><ul><li>Influence picture meaning </li></ul><ul><ul><li>Point out subtleties not apparent to casual viewer </li></ul></ul><ul><ul><li>Prevent reader misunderstanding </li></ul></ul><ul><li>Complement the text by relating to nonvisual senses </li></ul><ul><li>Explain technical information/special effects </li></ul><ul><li>Reinforce the message effect </li></ul><ul><li>Start with the photographer </li></ul>
  14. 14. A cutline should not … <ul><li>State the obvious </li></ul><ul><li>Raise more questions than answers </li></ul><ul><li>Change the original message </li></ul><ul><li>Speculate about subject feelings/thoughts </li></ul><ul><li>Include fiction </li></ul><ul><li>Overlook the mood of the photo </li></ul><ul><li>Be an afterthought </li></ul>
  15. 15. Elements of a basic cutline <ul><li>Who </li></ul><ul><li>What </li></ul><ul><li>When & Where </li></ul><ul><li>Why </li></ul><ul><li>Photo credit </li></ul>Jumping through hoops Joseph Simmons, son of Staff Sgt. Temeka Simmons, a mission capability technician for the Combat Air Force Logistics Support Center, jumps through hoops at the Russ Child Development Center during the Hop-a-thon May 4. The center provided several activities for children, including potato sack races , hopscotch, leapfrog and alphabet hopping. (U.S. Air Force photo/Amy L. Robinson)
  16. 16. Elements of a basic cutline <ul><li>Who </li></ul><ul><li>What </li></ul><ul><li>When & Where </li></ul><ul><li>Why </li></ul><ul><li>Photo credit </li></ul>Jumping through hoops Joseph Simmons, son of Staff Sgt. Temeka Simmons, a mission capability technician for the Combat Air Force Logistics Support Center , jumps through hoops at the Russ Child Development Center during the Hop-a-thon May 4. The center provided several activities for children, including potato sack races , hopscotch, leapfrog and alphabet hopping. (U.S. Air Force photo/Amy L. Robinson)
  17. 17. Elements of a basic cutline <ul><li>Who </li></ul><ul><li>What </li></ul><ul><li>When & Where </li></ul><ul><li>Why </li></ul><ul><li>Photo credit </li></ul>Jumping through hoops Joseph Simmons, son of Staff Sgt. Temeka Simmons, a mission capability technician for the Combat Air Force Logistics Support Center, jumps through hoops at the Russ Child Development Center during the Hop-a-thon May 4. The center provided several activities for children, including potato sack races , hopscotch, leapfrog and alphabet hopping. (U.S. Air Force photo/Amy L. Robinson)
  18. 18. Elements of a basic cutline <ul><li>Who </li></ul><ul><li>What </li></ul><ul><li>When & Where </li></ul><ul><li>Why </li></ul><ul><li>Photo credit </li></ul>Jumping through hoops Joseph Simmons, son of Staff Sgt. Temeka Simmons, a mission capability technician for the Combat Air Force Logistics Support Center, jumps through hoops at the Russ Child Development Center during the Hop-a-thon May 4. The center provided several activities for children, including potato sack races , hopscotch, leapfrog and alphabet hopping. (U.S. Air Force photo/Amy L. Robinson)
  19. 19. Elements of a basic cutline <ul><li>Who </li></ul><ul><li>What </li></ul><ul><li>When & Where </li></ul><ul><li>Why </li></ul><ul><li>Photo credit </li></ul>Jumping through hoops Joseph Simmons, son of Staff Sgt. Temeka Simmons, a mission capability technician for the Combat Air Force Logistics Support Center, jumps through hoops at the Russ Child Development Center during the Hop-a-thon May 4. The center provided several activities for children, including potato sack races , hopscotch, leapfrog and alphabet hopping. (U.S. Air Force photo/Amy L. Robinson)
  20. 20. Elements of a basic cutline <ul><li>Who </li></ul><ul><li>What </li></ul><ul><li>When & Where </li></ul><ul><li>Why </li></ul><ul><li>Photo credit </li></ul>Jumping through hoops Joseph Simmons, son of Staff Sgt. Temeka Simmons, a mission capability technician for the Combat Air Force Logistics Support Center, jumps through hoops at the Russ Child Development Center during the Hop-a-thon May 4. The center provided several activities for children, including potato sack races , hopscotch, leapfrog and alphabet hopping. (U.S. Air Force photo/Amy L. Robinson)
  21. 21. Critique <ul><li>Who </li></ul><ul><li>What </li></ul><ul><li>When & Where </li></ul><ul><li>Why </li></ul><ul><li>Photo credit </li></ul>Jumping through hoops Joseph Simmons, son of Staff Sgt. Temeka Simmons, a mission capability technician for the Combat Air Force Logistics Support Center, jumps through hoops at the Russ Child Development Center during the Hop-a-thon May 4. The center provided several activities for children, including potato sack races , hopscotch, leapfrog and alphabet hopping. (U.S. Air Force photo/Amy L. Robinson)
  22. 22. Critique <ul><li>Who </li></ul><ul><li>What </li></ul><ul><li>When & Where </li></ul><ul><li>Why </li></ul><ul><li>Photo credit </li></ul>Jumping through hoops Joseph Simmons, son of Staff Sgt. Temeka Simmons, a mission capability technician for the Combat Air Force Logistics Support Center, jumps through hoops at the Russ Child Development Center during the Hop-a-thon May 4. The center provided several activities for children, including potato sack races , hopscotch, leapfrog and alphabet hopping. (U.S. Air Force photo/Amy L. Robinson)
  23. 23. Elements of a basic cutline <ul><li>Who </li></ul><ul><ul><li>Branch of service </li></ul></ul><ul><ul><li>Rank </li></ul></ul><ul><ul><li>Full name (first, MI, Last, suffix) </li></ul></ul><ul><ul><li>Specialty and/or duty title </li></ul></ul><ul><ul><li>Unit of assignment </li></ul></ul><ul><ul><li>Home station unit (if deployed) </li></ul></ul><ul><li>Doesn’t have to be first element </li></ul><ul><li>Children’s ID should include parent’s information and age (if released by parent) </li></ul><ul><li>Should include all recognizable people in photo (left to right unless compelling reason to deviate) </li></ul>
  24. 24. Elements of a basic cutline <ul><li>What </li></ul><ul><ul><li>Unless obvious, describe action </li></ul></ul><ul><ul><li>Can be first element of cutline </li></ul></ul>
  25. 25. Elements of a basic cutline <ul><li>Where & When </li></ul><ul><ul><li>Lead element only if significant </li></ul></ul><ul><ul><li>Use date (July 4) </li></ul></ul><ul><ul><li>Location </li></ul></ul><ul><ul><li>Only lead if time/place is significant </li></ul></ul>
  26. 26. Critique Senior Airman Andrzej Wojcicki greets an Afghan child after convoying July 27 to an Internal Displaced Persons camp outside of Kabul, Afghanistan, to deliver donations sent from the United States. Airman Wojcicki is a member of the Combined Security Transition Command Afghanistan. (U.S. Air Force photo/Master Sgt. Jim Varhegyi)
  27. 27. Critique Senior Airman Andrzej Wojcicki greets an Afghan child after convoying July 27 to an Internal Displaced Persons camp outside of Kabul, Afghanistan, to deliver donations sent from the United States. Airman Wojcicki is a member of the Combined Security Transition Command Afghanistan . (U.S. Air Force photo/Master Sgt. Jim Varhegyi)
  28. 28. Exercise Senior Airman Andrzej Wojcicki greets an Afghan child after convoying July 27 to an Internal Displaced Persons camp outside of Kabul, Afghanistan, to deliver donations sent from the United States. Airman Wojcicki is a member of the Combined Security Transition Command Afghanistan. (U.S. Air Force photo/Master Sgt. Jim Varhegyi)
  29. 29. Elements of extended cutline NEW ORLEANS -- Tech. Sgt. Lem Torres surveys houses Sept. 2 looking for victims of Hurricane Katrina. Sergeant Torres is a pararescueman in the 38th Rescue Squadron, Moody Air Force Base, Ga. (U.S. Air Force photo by Staff Sgt. Manuel J. Martinez) <ul><li>Why </li></ul><ul><li>How </li></ul><ul><li>Background </li></ul>
  30. 30. Elements of extended cutline <ul><li>Why is the AF looking for victims? </li></ul><ul><li>How many has AF rescued? </li></ul><ul><li>What happens to them? </li></ul><ul><li>When did AF arrive on scene? </li></ul><ul><li>How many people deployed? </li></ul><ul><li>What happened on this mission? </li></ul><ul><li>How many people are missing? </li></ul><ul><li>When did storm hit? </li></ul>Extended cuts provide an opportunity to reinforce key messages
  31. 31. Elements of extended cutline Yeoman Seamen Whitney Utter and Jessica Gardner salute as USS Kitty Hawk (CV 63) passes the final resting place of USS Lexington (CV 2) July 26, 2007. Kitty Hawk was passing the spot where Lexington sunk during the Battle of the Coral Sea May 8, 1942, losing 216 members from its crew. (U.S. Navy photo by Mass Communication Specialist 2nd Class Joseph R Schmitt)
  32. 32. Parting shots <ul><li>Before and after </li></ul><ul><li>Quotations with impact </li></ul><ul><li>Small details </li></ul><ul><li>Double check facts </li></ul><ul><li>Basic=Photog </li></ul><ul><li>Extended=Photog+Editor </li></ul><ul><li>What works? </li></ul>U.S. Marine Corps Pfc. Jonathan Skordos, right , restrains his military working dog, Barasco, as Cpl. Dustin Pruett presents a threat during training at Marine Corps Air Station Cherry Point, N.C., July 23, 2007. Pruett and Skordos are with the Provost Marshal's Office aboard the base. DoD photo by Cpl. Alison L. Martinez, U.S. Marine Corps.
  33. 33. Questions? SAF/PA ARCHIVE POLICE

×