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Working with a                  creative technologist                        with Mark Harris and Heidi HysellSaturday, Ma...
Who are we?                                        Mark Harris                           Director of Platform Engineering ...
First, what is a                            creative                         technologist?Saturday, March 3, 12
What is a creative                                technologist?              • Department Head (Brings their take on story...
What is a creative                         technologist?              • Understands the limits and abilities              ...
What is a creative                         technologist?              • Can ask the questions you dont even know          ...
Well, why do you                           need one?Saturday, March 3, 12
Why do you need one?              • Everything will be softwareSaturday, March 3, 12
Why do you need one?              • Everything will be software                        ◦ VOD / Second Screen experiences  ...
Why do you need one?              • Or if it’s not software, it will be created via                softwareSaturday, March...
Why do you need one?              • All transmedia will include some sort of                technology (web, apps and AR)S...
Why do you need one?              • Even live eventsSaturday, March 3, 12
Examples                             creativity+technology               It has many different forms, but it all has the s...
Examples                            Epic Theatre + Broadcastr                  Theatre experience starts before you even g...
How to work with a                creative technologist.Saturday, March 3, 12
Working with a creative                      technologist.              • Discuss project with open mind                  ...
Working with a creative                      technologist.              • Value their input, partner with themSaturday, Ma...
Working with a creative                      technologist.              • Set expectations with budgets in mind at        ...
Working with a creative                      technologist.              • Agile, iterative development                    ...
Where to find a                           creative                        technologist?Saturday, March 3, 12
Where to find a creative                      technologist?              • It’s hard.Saturday, March 3, 12
Where to find a creative                      technologist?              • It’s hard.              • Extremely Competitive ...
Where to find a creative                      technologist?              • It’s hard.              • Extremely Competitive ...
Where to find a creative                      technologist?              • It’s hard.              • Extremely Competitive ...
Questions?Saturday, March 3, 12
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DIYDays NY 2012 - Mark Harris & Heidi Hysell

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Working with a Creative Technologist with Mark Harris and Heidi Hysell

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Transcript of "DIYDays NY 2012 - Mark Harris & Heidi Hysell"

  1. 1. Working with a creative technologist with Mark Harris and Heidi HysellSaturday, March 3, 12
  2. 2. Who are we? Mark Harris Director of Platform Engineering Broadcastr mark@broadcastr.com http://www.broadcastr.com @megamarkharris Heidi Hysell Creative Technologist / Software Engineer Future Future / Nickelodeon heidi@heidihysell.com http://heidihysell.com @heidihysellSaturday, March 3, 12
  3. 3. First, what is a creative technologist?Saturday, March 3, 12
  4. 4. What is a creative technologist? • Department Head (Brings their take on story) ◦ Cinematographer ◦ Art Director ◦ Sound ◦ TechnologySaturday, March 3, 12
  5. 5. What is a creative technologist? • Understands the limits and abilities ◦ Existing tools ◦ Custom toolsSaturday, March 3, 12
  6. 6. What is a creative technologist? • Can ask the questions you dont even know existSaturday, March 3, 12
  7. 7. Well, why do you need one?Saturday, March 3, 12
  8. 8. Why do you need one? • Everything will be softwareSaturday, March 3, 12
  9. 9. Why do you need one? • Everything will be software ◦ VOD / Second Screen experiences ◦ Tablet movies ■ Fantastic Flying Books of Mr. Morris Lessmore ◦ Interactive Books ◦ Web documentaries ■ Highrise collaborative doc ◦ Mozilla working to make movies that act like the web ◦ Vodo.net peer to peer film release ■ The Lost ChildrenSaturday, March 3, 12
  10. 10. Why do you need one? • Or if it’s not software, it will be created via softwareSaturday, March 3, 12
  11. 11. Why do you need one? • All transmedia will include some sort of technology (web, apps and AR)Saturday, March 3, 12
  12. 12. Why do you need one? • Even live eventsSaturday, March 3, 12
  13. 13. Examples creativity+technology It has many different forms, but it all has the same outcome of getting the user to interact and see things from a different perspective.Saturday, March 3, 12
  14. 14. Examples Epic Theatre + Broadcastr Theatre experience starts before you even get to the theatre Experience the content customized for your citySaturday, March 3, 12
  15. 15. How to work with a creative technologist.Saturday, March 3, 12
  16. 16. Working with a creative technologist. • Discuss project with open mind ◦ discuss main goals, don’t worry about the how, they will help you with thatSaturday, March 3, 12
  17. 17. Working with a creative technologist. • Value their input, partner with themSaturday, March 3, 12
  18. 18. Working with a creative technologist. • Set expectations with budgets in mind at onsetSaturday, March 3, 12
  19. 19. Working with a creative technologist. • Agile, iterative development ◦ Requirements ◦ Use Cases ◦ Timelines and milestonesSaturday, March 3, 12
  20. 20. Where to find a creative technologist?Saturday, March 3, 12
  21. 21. Where to find a creative technologist? • It’s hard.Saturday, March 3, 12
  22. 22. Where to find a creative technologist? • It’s hard. • Extremely Competitive MarketSaturday, March 3, 12
  23. 23. Where to find a creative technologist? • It’s hard. • Extremely Competitive Market • Find a culture/creative match • Challenge the tech (more ways than one)Saturday, March 3, 12
  24. 24. Where to find a creative technologist? • It’s hard. • Extremely Competitive Market • Find a culture/creative match • Challenge the tech (more ways than one) • www.storycode.orgSaturday, March 3, 12
  25. 25. Questions?Saturday, March 3, 12
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