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Wellness Programs for Better Lives and Better Business
 

Wellness Programs for Better Lives and Better Business

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Presentation given by Maritz Motivation Wellness Expert at Rewarding Healthy Behaviors Conference. While more than 90 percent of large companies offer some type of wellness benefit, low participation ...

Presentation given by Maritz Motivation Wellness Expert at Rewarding Healthy Behaviors Conference. While more than 90 percent of large companies offer some type of wellness benefit, low participation and lackluster results are common. This presentation will summarize the research framework, methodologies, and the remarkable health outcomes achieved by participants in a study Maritz conducted surrounding ways to make an impact on wellness behavior.

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    Wellness Programs for Better Lives and Better Business Wellness Programs for Better Lives and Better Business Presentation Transcript

    • WELLNESS Better Lives. Better Business.Amy Kramer, Solution Design Strategist Proprietary and Confidential © 2013 Maritz 1
    • Why are wellness programs important?• 3rd largest expense for companies is benefits• $4.6 trillion in healthcare costs by 2020• 19.8% of GDP• 125 billion in national absenteeism costs annually Proprietary and Confidential © 2013 Maritz 2
    • Current healthcare environment• Erosion of corporate profitability• Individuals are disengaged from their own care• Direct correlation between lifestyle and healthcare claims• Shifting employee health behavior from treatment to prevention• Employee disengagement – low ROI on wellness initiatives due to lack of participation and engagement Proprietary and Confidential © 2013 Maritz 3
    • How do we get better wellness outcomes? Develop a sense of personal A B D C responsibility .PROPRIETARY AND CONFIDENTIAL © MARITZ 2011 4
    • Extraordinary Measures:A study on impacting workplace wellness • What is the impact of rewards on wellness behavior? • What is the impact of having a choice of wellness activities? • What is the impact of social support? Proprietary and Confidential © 2013 Maritz
    • What have we found successful in wellness programs?• Rewards = an average of 1 mile more per day• Rewards = completion of journaling tasks 25 percent more often• Choice = higher goal completion• Social support = increase in average daily steps *Maritz Research Study, 2012 Proprietary and Confidential © 2013 Maritz 6
    • More results• 1 of 3 participants reported weight loss• 1 in 2 reported more energy• >50 % reported a more positive mindset. Proprietary and Confidential © 2013 Maritz 7
    • How do we design a more effective program?• Understand and apply human sciences• Understand and apply wellness best practices• Align with your culture and organizational values• Executing the right program components Based on the work of Paul Lawrence and Nitin Nohria at Harvard Business School ©2011 The Maritz Institute. All rights reserved. Proprietary and Confidential © 2013 Maritz 8
    • Tap into the drives of peopleacquire bond choicedefend create Proprietary and Confidential © 2013 Maritz 9
    • Apply wellness best practices• Make it personal• Apply insights and knowledge of your participants to drive more meaning• Connect to organization’s culture and lead from the top• Make is fun, make it easy Proprietary and Confidential © 2013 Maritz 10
    • How do we incorporate wellness into existing employee/member experience? Recognition Training Sales Incentives Rewards ServiceInnovation Platform Anniversary Wellness Safety Top PerformerOne platform. One currency. One engaging experience. Proprietary and Confidential © 2013 Maritz 11
    • Executing the “right” program elements Strategy Education & Design Communications Model Behaviors Measurement Technology & Feedback Improved Performance Program Rewards Management Proprietary and Confidential © 2013 Maritz
    • Goal: Drive Advocacy and Influence Influence Achieving brand alignment and program advocacy Commitment Driving active and sustained commitment to program objectives and personal health Participation Enabling enrollment and encouraging initial activityAwarenessCreating interestin the program andthe concept of wellness Proprietary and Confidential © 2013 Maritz
    • How does this translate into economic value? 3:1 ROI Total EconomicWell-Being Total Healthcare Performance Value IncreasesImproves Cost Decreases Increases $68 billion 27% $254 billion $60 billionSource: *University of Michigan, 2007 ** Milken Institute, 2007 14 Proprietary and Confidential © 2013 Maritz 14
    • What other values are we creating? Organization y nc Ad p are vo ans ca cyTr n t io En ga ica ge un me mm nt Co Tr u st us t Tr Employee Proprietary and Confidential © 2013 Maritz 15
    • Thank you. Amy Kramer, CRP Wellness Subject Matter Expert Solution Design Strategist 636.827.4839 amy.kramer@maritz.com www.maritzmotivation.comhttp://maritzmotivationsolutionsblog.com/ @wellnessdynamo Proprietary and Confidential © 2013 Maritz