Ultimately, I want to be a sports writer for a major newspaper or magazine ( ESPN The Magazine , Sports Illustrated , etc.).
Social Media goa l:
With my online brand, I hope to create an online presence in the world of sports journalism and establish myself as a leader in sports writing.
My Social Media Presence
I have profiles on:
My presence on Twitter and Facebook is the biggest asset to my online brand because I am able to promote articles I've written and link directly to my magazine's profile.
Portfolio & Social Media Resume
My portfolio will include:
-all my published works from iSPY Magazine/emYOU!The Magazine
Social Media Resume:
-My employer will be able to view my Visual CV resume at www.visualcv.com/marissamcnees
-My Linkedin profile is more extensive though, and I would probably direct my employers there, instead.
My main objective is to use my social media brand to gain a job as a sports writer.
Smaller objectives that will help me reach my main goal are:
-gaining more followers on Twitter
-gaining more connections/recommendations on Linkedin
-promoting and directing future employers to my social media resume
My biggest strength is my writing skills and being able to link directly to articles I've written. I have also held three executive board positions in my sorority and I am good at facilitation.
I am a little bit behind in regards to social media; I'm not always pursuing different outlets and I am not always familiar with how to use them.
My biggest opportunity is to be able to connect with other writers and future employers. I also have connections with other writers in the area and live close to Detroit which has two major publications.
I'm slightly illiterate when it comes to the digital world, which is a huge setback, especially in journalism.
The main things I want my personal brand to represent about me are my passion, dedication and writing capabilities.
-Example: I'm incredibly passionate about EMU and all of my social media profiles reflect that, whether in background images or profile pictures.
Employers will see that:
-I love what I do and really care about it.
-I am committed and work hard at promoting not only myself, but my fellow writers as well.
-I have the experience that makes me stand out as a writer.
In order to achieve my main objective, I will:
-Increase my knowledge of various social media
-Become more proficient with online journalism
-Monitor my followers/profile visitors
-Join groups for writers/journalists on sites such as Linkedin
How will I I get there? What will I do—short term and long term?
-I will branch out in to the community and cover more events.
-Consider every writing opportunity I get, even if it's not something I particularly want to write about
-Constantly track jobs in journalism, particularly sports writing or sports coverage.
How will I measure my success?
-Creating a name for myself in sports journalism
My ultimate measurement of success will be if I am able to obtain a writing position at a MAJOR publication writing about something I love and am passionate about.