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Deloitte’s annualbusiness traveler survey“Taking Off” in 2012December 2011                           Placeholder:         ...
ContentsBusiness traveler survey mainthemes                                                                2Millennials, G...
Business traveler survey main themes• Millennials, Generation X may fuel growth in corporate travel    – 85% of business t...
Millennials, Generation X mayfuel growth in corporate travel
Majority (85%) of business travelers surveyed expect to...…take same or more trips in 2012 when compared to 2011.Compared ...
Younger respondents (18–44 years) are expecting to……travel more frequently in 2012 than the older respondents (45+ years)....
Majority (81%) of business travelers surveyed expect to...…take the same or more trips in 2011 when compared to 2010.Compa...
Of those respondents who expect to travel less in 2011,……six out of ten (64%) cited the recession as the primary reasonWha...
Six out of ten (60%) respondents noted that facilities……and service quality vary widely within hotel brandsFacilities and ...
Generation gap may definehotel preferences
Older respondents (30+ years) are more in agreement……that hotel brands are not consistent than younger respondents(18–29 y...
Younger respondents (18–29 years) are more brand……loyal than older respondents (30+ years) when it comes to staying atthei...
Two out of three respondents (67%) say they often……work in their hotel roomI often work in my hotel room.      Strongly Di...
Older respondents (45+ years) work less often in the……lobby or common area of the hotel than younger respondents(18–44 yea...
Younger respondents (18–44 years) are more likely to……use automated check in kiosks than older respondents (45+ years)I pr...
Travelers prioritize amenitiesand efficiencies
Six out of ten respondents (61%) expect more from……hotels with regards to amenities and services given that hotel pricesha...
Three out of four respondents (77%) believe that……complimentary internet is important to themComplimentary high speed Inte...
Nearly two out of three respondents (63%) are satisfied……with the availability of free Wi-Fi in hotels.Availability of fre...
Flight delays and security-related delays at airports are……the top two grievances about business travel today among thoses...
For those respondents that belong to airline loyalty……programs, 69% say free flights are the most important component,wher...
About the surveyThe survey was commissioned by Deloitte and conducted online by anindependent research company between Sep...
Copyright © 2011 Deloitte Development LLC. All rights reserved.Member of Deloitte Touche Tohmatsu Limited
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Deloitte’s annual business traveler survey

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Business traveler survey main themes

Millennials, Generation X may fuel growth in corporate travel
–85% of business travelers surveyed expect to take same or more trips in 2012 when compared to 2011.
–Younger respondents (18–44 years) are expecting to travel more frequently in 2012 than the older respondents (45+ years).
•Generation gap may define hotel preferences
–Of those respondents who expect to travel less in 2011, six out of ten (64%) cited the recession as the primary reason.
–Six out of ten (60%) respondents noted that facilities and services quality vary widely within hotel brands.
•Travelers prioritize amenities and efficiencies
–Six out of ten respondents (61%) expect more from hotels with regards to amenities and services given that hotel prices have increased.

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Transcript of "Deloitte’s annual business traveler survey"

  1. 1. Deloitte’s annualbusiness traveler survey“Taking Off” in 2012December 2011 Placeholder: Image to be confirmed
  2. 2. ContentsBusiness traveler survey mainthemes 2Millennials, Generation X may fuelgrowth in corporate travel 3Generation gap may define hotelpreferences 9Travelers prioritize amenities andefficiencies 15About the survey 211 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  3. 3. Business traveler survey main themes• Millennials, Generation X may fuel growth in corporate travel – 85% of business travelers surveyed expect to take same or more trips in 2012 when compared to 2011. – Younger respondents (18–44 years) are expecting to travel more frequently in 2012 than the older respondents (45+ years).• Generation gap may define hotel preferences – Of those respondents who expect to travel less in 2011, six out of ten (64%) cited the recession as the primary reason. – Six out of ten (60%) respondents noted that facilities and services quality vary widely within hotel brands.• Travelers prioritize amenities and efficiencies – Six out of ten respondents (61%) expect more from hotels with regards to amenities and services given that hotel prices have increased.2 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  4. 4. Millennials, Generation X mayfuel growth in corporate travel
  5. 5. Majority (85%) of business travelers surveyed expect to...…take same or more trips in 2012 when compared to 2011.Compared to 2011, you anticipate your 2012 business trips to be: More 22.1% The same 62.8% Less 15.1%4 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  6. 6. Younger respondents (18–44 years) are expecting to……travel more frequently in 2012 than the older respondents (45+ years).Compared to 2011, you anticipate your 2012 business trips to be: 45+ 16.1% 64.5% 19.4% Age group 18-44 27.1% 61.4% 11.5% More The same Less5 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  7. 7. Majority (81%) of business travelers surveyed expect to...…take the same or more trips in 2011 when compared to 2010.Compared to 2010, your 2011 business trips will be: More 21.3% The same 60.0% Less 18.7%6 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  8. 8. Of those respondents who expect to travel less in 2011,……six out of ten (64%) cited the recession as the primary reasonWhat is the primary reason that you will have taken fewer business trips in2011 than you did in 2010? The recession (fewer meetings, clients, etc.) 28.88% The recession (my company now has a more restrictive 18.72% travel The recession (Im personally making an effort to minimize 16.04% A job change 14.44% Personal reason(s) (sickness, new baby, etc.) 5.35% I now use more video-conferencing/Skype/other 4.81% technologies t Other 11.76%7 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  9. 9. Six out of ten (60%) respondents noted that facilities……and service quality vary widely within hotel brandsFacilities and service quality vary widely within the same brand. Strongly Disagree 1.4% Disagree 15.6% Neither 23.5% Agree 49.6% Strongly Agree 9.9%8 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  10. 10. Generation gap may definehotel preferences
  11. 11. Older respondents (30+ years) are more in agreement……that hotel brands are not consistent than younger respondents(18–29 years)Hotel brands are not consistent. 30+ 3.16% 23.36% 24.04% 41.76% 7.67% Age group 18-29 6.14% 23.68% 30.70% 27.19% 12.28% Strongly disagree Disagree Neither Agree Strongly agree10 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  12. 12. Younger respondents (18–29 years) are more brand……loyal than older respondents (30+ years) when it comes to staying attheir favorite hotel even if the location is not convenientI would stay at my favorite hotel brand even if it were not in the mostconvenient location for the business trip. 30+ 4.6% 30.0% 28.8% 29.7% 6.9% Age group 18-29 6.1% 15.8% 32.5% 27.2% 18.4% Strongly disagree Disagree Neither Agree Strongly agree11 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  13. 13. Two out of three respondents (67%) say they often……work in their hotel roomI often work in my hotel room. Strongly Disagree 3.4% Disagree 9.9% Neither 19.9% Agree 45.2% Strongly Agree 21.6%12 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  14. 14. Older respondents (45+ years) work less often in the……lobby or common area of the hotel than younger respondents(18–44 years)I often work in the lobby or common area. 45+ 16.3% 44.4% 22.7% 14.6% 2.0% Age group 18-44 13.2% 25.4% 25.2% 25.6% 10.6% Strongly disagree Disagree Neither Agree Strongly agree13 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  15. 15. Younger respondents (18–44 years) are more likely to……use automated check in kiosks than older respondents (45+ years)I prefer automated check-in kiosks rather than checking in with a hotelemployee at the front desk. 45+ 10.60% 31.13% 38.85% 15.45% 3.97% Age group 18-44 6.40% 19.74% 38.03% 22.30% 13.53% Strongly disagree Disagree Neither Agree Strongly agree14 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  16. 16. Travelers prioritize amenitiesand efficiencies
  17. 17. Six out of ten respondents (61%) expect more from……hotels with regards to amenities and services given that hotel priceshave increasedBecause hotel prices are up, I expect more from hotels with regards toamenities and services. Strongly Disagree 1.3% Disagree 6.3% Neither 31.8% Agree 47.3% Strongly Agree 13.3%16 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  18. 18. Three out of four respondents (77%) believe that……complimentary internet is important to themComplimentary high speed Internet in my room is important to me. Strongly Disagree 2.3% Disagree 4.6% Neither 15.8% Agree 32.1% Strongly Agree 45.2%17 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  19. 19. Nearly two out of three respondents (63%) are satisfied……with the availability of free Wi-Fi in hotels.Availability of free Wi-Fi Very Dissatisfied 2.7% Dissatisfied 10.3% Neutral 24.5% Satisfied 40.7% Very Satisfied 21.8%18 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  20. 20. Flight delays and security-related delays at airports are……the top two grievances about business travel today among thosesurveyedWhat do you consider to be the biggest grievance about business traveltoday? Flight delays 37.3% Security-related delays (long lines) at airports 30.2% Living out of a suitcase 12.1% Staying at below-standard hotels 6.0% Inattentive hotel staff 4.9% Lack of amenities at hotels 4.8% Other 4.7%19 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  21. 21. For those respondents that belong to airline loyalty……programs, 69% say free flights are the most important component,whereas only 18% value free in-flight Wi-Fi.For the airline loyalty program(s) that you belong to, which of the followingcomponents are most important to you? Free flights 68.6% Free upgrades 47.5% No blackout dates 31.8% Free inflight WiFi 18.0%Access to airport lounge 17.3%20 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  22. 22. About the surveyThe survey was commissioned by Deloitte and conducted online by anindependent research company between September 26 and September27, 2011. The survey polled a nationally representative sample of 1,000business travelers and has a margin of error of +/- threepercentage points.As used in this document, ―Deloitte‖ means Deloitte LLP and itssubsidiaries. Please see www.deloitte.com/us/about for a detaileddescription of the legal structure of Deloitte LLP and its subsidiaries.Certain services may not be available to attest clients under the rules andregulations of public accounting.As used in this document, ―Deloitte‖ means Deloitte LLP and its subsidiaries. Please seewww.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.Certain services may not be available to attest clients under the rules and regulations of public accounting.21 Deloitte’s annual business traveler survey — Taking Off in 2012 Copyright © 2011 Deloitte Development LLC. All rights reserved.
  23. 23. Copyright © 2011 Deloitte Development LLC. All rights reserved.Member of Deloitte Touche Tohmatsu Limited
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