Standardization Vs Localization -  How Chief Medical Officers Can Find the Balance                                        ...
The Pharma Network – marcus                  About the Evolution Summit 2013  evans Summits group delivers  peer-to-peer  ...
Upcoming SlideShare
Loading in …5
×

Standardization Vs Localization - How Chief Medical Officers Can Find the Balance - Matt Kepple, Primorus Clinical Trials Ltd

383 views
265 views

Published on

Matt Kepple of Primorus Clinical Trials Ltd, a solution provider at the marcus evans Evolution Summit 2013, on finding the balance between clinical trial standardization and localization.
Interview with: Matt Kepple, Managing Director, Primorus Clinical Trials Ltd


Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
383
On SlideShare
0
From Embeds
0
Number of Embeds
6
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Standardization Vs Localization - How Chief Medical Officers Can Find the Balance - Matt Kepple, Primorus Clinical Trials Ltd

  1. 1. Standardization Vs Localization - How Chief Medical Officers Can Find the Balance This is similar to innovation within the pharmaceutical industry, where if you have too much centralization in producing new products, you stifle innovation and creativity. In large companies where there is a large amount of centralization and standard operating procedures, it leads to inefficiencies at lower levels within particular countries. So centralization is not great for decision-making.Interview with: M a t tManaging Director,Clinical Trials Ltd Kepple, Primorus What could they do? To improve services there needs to be a To improve“In highly regulated industries such as balance between centralization and localization. Self-managed teams and more localized standards of operating servicesdrug development, standardization isessential for managing the morereplicable parts of process, while local procedures would make them more efficient. Knowledge transfer plays a key part here. there needsknowledge and agility are critical for theaspects that are more variable,” saidMatt Kepple, Managing Director, We are seeing many contract research organizations (CROs) in the market to bePrimorus Clinical Trials Ltd .However, finding this balance whenconducting clinical trials is often a forming into smaller CROs with geographical expertise or larger CROs with international coverage. There are a balancechallenge, he added.Primorus Clinical Trials Ltd is an e- many mergers and acquisitions going on. betweenclinical company attending the marcusevans Evolution Summit 2013, inPalm Beach, Florida, May 8-10. How could CMOs make better use of e-learning tools? centralizationWhy is standardization a challengefor Chief Medical Officers (CMOs)? E-learning is useful when a lot of staff training has to be completed on repetitive work or if they need to make andOne of the difficulties is handlingstandardization in different regions, sure certain work processes are maintained from year to year. localizationwhen some aspects of clinical trials are Staff can go through large amounts ofintrinsically uncontrollable. Services training in this way, however, e-learningsuch as recruitment and quality of should be in conjunction with hands-onconduct are uncontrollable, so every training, particularly with coretime they are performed, a different leadership groups, to aid knowledgeresult is achieved. Therefore, they are transfer.not easily standardized. To handle theseaspects, they require either experienced Electronic training is very important, butpersonnel or adaptable procedures. it should be combined with otherAgility is quite important here. methods for best results.
  2. 2. The Pharma Network – marcus About the Evolution Summit 2013 evans Summits group delivers peer-to-peer information on This unique forum will take place at The Ritz-Carlton, Palm Beach, Florida, May strategic matters, professional 8-10, 2013. Offering much more than any conference, exhibition or trade show, this trends and breakthrough exclusive meeting will bring together esteemed industry thought leaders and innovations. solution providers to a highly focused and interactive networking event. The Summit includes presentations on improving trial performance, establishing strategic alliances, site selection and e-recruitment. www.evolutionsummit.com Please note that the Summit is a closed business event and the Contact number of participants strictly limited. Sarin Kouyoumdjian-Gurunlian, Press Manager, marcus evans, Summits Division Tel: + 357 22 849 313 Email: press@marcusevanscy.com For more information please send an email to info@marcusevanscy.com All rights reserved. The above content may be republished or reproduced. Kindly inform us by sending an email to press@marcusevanscy.comAbout Primorus Clinical Trials LtdPrimorus is a full service CRO, providing early phase monitoring, regulatory, data management, biostatistics and QA services, withan accredited phase I clinical trials facility. Primorus conducts research for Pharma, Biotech and Medical device clients inAustralasia.www.primorus.co.nzAbout marcus evans Summitsmarcus evans Summits are high level business forums for the world’s leading decision-makers to meet, learn and discussstrategies and solutions. Held at exclusive locations around the world, these events provide attendees with a unique opportunity toindividually tailor their schedules of keynote presentations, think tanks, seminars and one-on-one business meetings.For more information, please visit: www.marcusevans.comUpcoming EventsDiscovery Summit (Europe) - www.discovery-summit.comEvolution Summit (Europe) - www.evolution-summit.comTo view the web version of this interview, please click here: www.evolutionsummit.com/MattKepple

×