Axel Springers Internet StrategyDr. Jens Müffelmann, Head of Electronic MediaLondon, November 7, 2012
Axel Springers Internet StrategyExecution / Value CreationDr. Jens Müffelmann, Head of Electronic MediaLondon, November 7,...
Axel Springer about a decade ago“With regard to          “Europe„s largest press     “... the chaotic web-electronic media...
“We want to be the winners of digitizationin the European media business.”Mathias Döpfner, CEO Axel Springer AG since 2002
Attack since 2006                                               Organic       Organic          89       By acquisition   5...
Joining forces with General Atlantic             30%                                       70%                   Axel Spri...
Joining forces with General Atlantic             30%                                       70%                   Axel Spri...
We believe in partnerships     Corporates    Private Equity /   Founders                   Venture Capital        …       ...
Pushing for market leadership                    Market position      Market position                   in acquisition yea...
Portfolio of market leaders         Women portal            Infotainment portal          Price comparison           Affili...
Digital reach in EuropeEuropean media peers in million unique visitors                                                    ...
Digital Media: top-line / bottom-lineRevenues in €m                        962    EBITDA in €m                       158  ...
Our principles as digital shareholder                   Operational independency of management                   Maintai...
What we are looking for as an investor                Strategic fit: where we can provide leverage                Proven a...
- w . a-o f ec. m w wn hc n r e o      o    en c- wt ro n ac n r c ti . m/o ho f e e   tc    e         en- w .cb o. m/O H ...
- w . a-o f ec. m w wn hc n r e o      o    en c- wt ro n ac n r c ti . m/o ho f e e   tc    e         en- w .cb o. m/O H ...
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Axel Springer - NOAH12 London

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Axel Springer´s Internet Strategy: Presentation by Dr. Jens Müffelmann, Head of Electronic Media of Axel Springer at the NOAH 2012 Conference in London, Old Billingsgate on the 7th of November 2012.

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Axel Springer - NOAH12 London

  1. 1. Axel Springers Internet StrategyDr. Jens Müffelmann, Head of Electronic MediaLondon, November 7, 2012
  2. 2. Axel Springers Internet StrategyExecution / Value CreationDr. Jens Müffelmann, Head of Electronic MediaLondon, November 7, 2012
  3. 3. Axel Springer about a decade ago“With regard to “Europe„s largest press “... the chaotic web-electronic media, conglomerate – a mere sandbox of Springer...”Springer is completely internet midget. At leastunderdeveloped” they have a strategy now“May 1999 October 2000 May 20003
  4. 4. “We want to be the winners of digitizationin the European media business.”Mathias Döpfner, CEO Axel Springer AG since 2002
  5. 5. Attack since 2006 Organic Organic 89 By acquisition 57 Divestments 8  1382006 2007 2008 2009 2010 2011 2012 By acquisition 5
  6. 6. Joining forces with General Atlantic 30% 70% Axel Springer Digital Classifieds6
  7. 7. Joining forces with General Atlantic 30% 70% Axel Springer Digital Classifieds 11.3%6
  8. 8. We believe in partnerships Corporates Private Equity / Founders Venture Capital … … …7
  9. 9. Pushing for market leadership Market position Market position in acquisition year 2012 (DE) 2006: #5 (Europe) 2007: #2 (UK) 2009: #3 (DE) 2009: #2 (DE) 2010: # 38
  10. 10. Portfolio of market leaders Women portal Infotainment portal Price comparison Affiliate marketing Car and motor community Finance portal Real-estate marketplace Online prospectus/ coupons Soccer community Financial web applications Job board Affiliate marketing UK9
  11. 11. Digital reach in EuropeEuropean media peers in million unique visitors 76.0 46.1 33.3 31.2 28.7 24.6 22.1 21.4 16.1 9.8Source: comScore top 100 properties, September 201210
  12. 12. Digital Media: top-line / bottom-lineRevenues in €m 962 EBITDA in €m 158 712 86 470 378 43 208 21 14 24 12006 2007 2008 2009 2010 2011 2006 2007 2008 2009 2010 201111
  13. 13. Our principles as digital shareholder  Operational independency of management  Maintaining growth momentum  Realistic view on synergy potential  Retaining founders / management  Slim holding structure  No colonial masters, no “smart-ass habits“  No cultural clash12
  14. 14. What we are looking for as an investor Strategic fit: where we can provide leverage Proven and scalable business models Clear path to profitability / profitable businesses Experienced management / commitment Reasonable valuation ► jens.mueffelmann@axelspringer.de13
  15. 15. - w . a-o f ec. m w wn hc n r e o o en c- wt ro n ac n r c ti . m/o ho f e e tc e en- w .cb o. m/O H o f ec w wf e o k o N A C n r e a c en
  16. 16. - w . a-o f ec. m w wn hc n r e o o en c- wt ro n ac n r c ti . m/o ho f e e tc e en- w .cb o. m/O H o f ec w wf e o k o N A C n r e a c en

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