INSEEC Conference Vinexpo 2011

@MarcRoisin Gain online visibility & sell more wines

The double opportunity Page 2 Vinogusto.com Best wine recommendations come from friends & family Wine professionals want to use the Internet to gain online visibility and sell more wine

The solution : an online wine guide Page 2 Vinogusto.com
Helps wine consumers to find the right wine for any occasion, based on user reviews and geographical location 500k visits/month - #1 Wine website in Europe

Helps wine professionnals to gain online visibility and sell more wines 220k wines, 250k wine offers, 75k adresses

Internet & wine Page 2 Vinogusto.com
#1 source of information
Users don’t pay easely
Better wine recommendations
Consumer experience + Expert reviews
Geographical location & availability
Social network => choose who you trust
ROBO
Can help to sell more wine
Bridge online and offline worlds
Get exposure where potential consumers are

Vinogusto for the consumers Page 2 Vinogusto.com
Choose and find your wines
Combines consumer & expert reviews
Takes geographical location into account
Keep track of your wine experiences
Discover new wines and places
Meet other wine consumers and share good tips

Vinogusto to share and gain exposure Page 2 Vinogusto.com
Choose and find your wines
Combines consumer & expert reviews
Takes geographical location into account
Keep track of your wine experiences
Discover new wines and places
Meet other wine consumers and share good tips

Vinogusto for wineries Page 4 Vinogusto.com

Vinogusto for wine merchants Page 4 Vinogusto.com

Vinogusto advantages
New generation of wine consumers
Gives exposure even if not famous yet
Consumers trust their network
Easy start for your online presence
Page 5 Vinogusto.com

Next steps
Consolidation with similar websites
improved content quality for consumers
more exposure for wine professionals
Vinogusto.com + Adegga.com as from 1st of September
Strategic partnerships with traditional wine guides
Use of the wine unique identifier AVIN in order to facilitate date exchange
Page 5 Vinogusto.com

Questions ? Page 5 Vinogusto.com

Vinogusto.com

INSEEC Conference Vinexpo 2011

by Marc Roisin on Jun 24, 2011

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INSEEC Conference Vinexpo 2011 — Presentation Transcript

http://www.marcroisin.com	690
http://www.magentanews.com	1