5 LinkedIn Tips         FromThe Art and Science of   Using LinkedIn          for   Small Business
Ground Rules 30 minutes of presentation Start with a Poll Hold questions to the end Raise your hand with question   U...
Who is Marc Miller            Northwestern University            IBM – 22 years            Agere Inc – High Tech Startu...
Tip #1Check Your Public Profile
Public vs. Private                     Profile Private                        Public   Viewable when logged into      ...
Google Search
Tip #2      Headline should be       KEYWORD RICH              andContain your Contact Information
Tip #3Summary Section2000 CharactersBRAND STORY Keyword Rich
Tip #4Optimize the order of your profile!
Personal Profile -Default Order
Personal Profile
Personal Profile –Small Biz Order                         ★                             ★
Tip #5Analyze LinkedIn Groups!
Groups Page
Tips Review1. Check your Public Profile2. Headline should be keyword rich and should contain   your contact information3. ...
The Art and Science of Using           LinkedIn May 23rd 11 AM – 3 PM May 24th 11 AM – 3 PM Barton Oaks BusinesSuites a...
Next Steps Recording will be available tomorrow Make slides available SlideShare.net I will e-mail you links and promo ...
THANK YOU         Marc Miller  Marc@CareerPivot.comhttp://www.CareerPivot.com       (512) 693-7132
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5 Tips from the Art and Science of Using LinkedIn

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5 LinkedIn Tips from the Art and Science of Using LinkedIn Workshop

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5 Tips from the Art and Science of Using LinkedIn

  1. 1. 5 LinkedIn Tips FromThe Art and Science of Using LinkedIn for Small Business
  2. 2. Ground Rules 30 minutes of presentation Start with a Poll Hold questions to the end Raise your hand with question  Unmute to talk
  3. 3. Who is Marc Miller  Northwestern University  IBM – 22 years  Agere Inc – High Tech Startup  Lucent  AISD – Taught HS Math @ Akins HS  JCAA – Non-Profit Fund Raising  LifeSize – HD Video StartupStarted Career Pivot in 2011 Marc@CareerPivot.com
  4. 4. Tip #1Check Your Public Profile
  5. 5. Public vs. Private Profile Private  Public  Viewable when logged into  Viewable by all LinkedIn  No Applications  Applications  Searchable  Not searchable  Order is fixed  Vanity URL
  6. 6. Google Search
  7. 7. Tip #2 Headline should be KEYWORD RICH andContain your Contact Information
  8. 8. Tip #3Summary Section2000 CharactersBRAND STORY Keyword Rich
  9. 9. Tip #4Optimize the order of your profile!
  10. 10. Personal Profile -Default Order
  11. 11. Personal Profile
  12. 12. Personal Profile –Small Biz Order ★ ★
  13. 13. Tip #5Analyze LinkedIn Groups!
  14. 14. Groups Page
  15. 15. Tips Review1. Check your Public Profile2. Headline should be keyword rich and should contain your contact information3. Summary should contain your Brand Story and be keyword rich4. Optimize the order of your LinkedIn profile5. Analyze and use LinkedIn groups
  16. 16. The Art and Science of Using LinkedIn May 23rd 11 AM – 3 PM May 24th 11 AM – 3 PM Barton Oaks BusinesSuites at Mopac and Bee Caves 6 Seats per class http://careerpivot.com/linkedin-workshops/ $147 Use Promotional Code “Web10” For a $35 discount
  17. 17. Next Steps Recording will be available tomorrow Make slides available SlideShare.net I will e-mail you links and promo codes
  18. 18. THANK YOU Marc Miller Marc@CareerPivot.comhttp://www.CareerPivot.com (512) 693-7132
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