Three gears of brand building

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  • Actions speak louder than wordsIf we care so much for our customers, we have to listen to them We have to listen when its good AND when it’s badListen till it hurtsThis is when you’ll find out what your brand is

Transcript

  • 1. Three Gears For Building A Charismatic Brand Promise of Value Consistently Deliver Delightful Experiences Listen For Customer’s Gut Feelings & Adjust Experience As Needed