Five formulas to deal with new contexts

© 2012 – Marcelo Manucci The interpretation and understanding of the context defines the operational capability. We act based on what we see. Expand the capacity of reading is the key to understand the dynamics of the context. The alternatives are designed, the opportunities are found. 1Definition of the territory

© 2012 – Marcelo Manucci opportunities = [ possibilities + alternatives ] The possibilities are potential events generated by the contexts in their movements. The alternatives are the subjective maps that define the possible paths of development. 1 The opportunities arise from the identification of positive situations and the definition ofDefinition of the territory actions.

© 2012 – Marcelo Manucci Keeping a dynamic map of the territory means to be aware to the changing context. Is important not be guided by a static image of the reality. The extension of the limits is materialized in new points of reference at the horizon of intervention. 2Expansion of the limits

© 2012 – Marcelo Manucci movement + connection + design Extend a map of alternatives means: to explore new conditions, connecting elements to form alternative paths of movement and to materialize the opportunities in the process of action. 2Expansion of the limits

© 2012 – Marcelo Manucci The adaptation should be held from processes to avoid falling into spasmodic reactions. To do this, is necessary to be operative in the defined territory (sustainability) and keep the capacity to expand limits of action to create new areas of development. (transformation).3Structural transformation

© 2012 – Marcelo Manucci purpose + participation + performance The purpose is the framework that defines the strategic direction of a project. The participation keeps the relationship with different stakeholders.3 The performance is related to adaptation to environment articulating production andStructural transformation innovation.

© 2012 – Marcelo Manucci The management of emotions holds the interaction with the context. This involves the learning to live with the unknown. Learn to recognize stereotypical ways of acting. So emotional innovation allows us to think different and act differently.4Emotional involvement

© 2012 – Marcelo Manucci feelings = [ emotions + thoughts ] The emotions are chemical reactions which triggers behaviors. The thoughts set the context of ideas that gives meaning to the experiences. The feelings set the subjective experience that is built from the cognitive significance of4 emotions.Emotional involvement

© 2012 – Marcelo Manucci The future must be understood as a "purpose" as a statement of alternatives and opportunities. The project management should be supported in parallel processes that allow dynamic growth in the human systems. 5Projection of the future

© 2012 – Marcelo Manucci results + culture + image The results refer to the sustainability of the project or business. Culture is related to the personal development of those who are engaged in the project. The image is the result of social and 5 political impact generated by the activities.Projection of the future

© 2012 – Marcelo Manucci five formulasf.01 Definition of the territory Set the frameworkf.02 Expansion of the limits Redefine the intervention territoryf.03 Structural transformation Articulate resources to live in motionf.04 Emotional involvement Emotional sustain interactionf.05 Projection of the future Manage the development of a purpose

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Five formulas to deal with new contexts

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