Aviation industry strategic management jetairways By manpreet singh digital

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Strategies under uncertainty
a case study base on an article published by Harvard business review by the same name

presentation for jet airways under condition of uncertainty

Published in: Business, Technology
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Aviation industry strategic management jetairways By manpreet singh digital

  1. 1. Aviation Industry Jet Airways Strategies under Uncertainty By :Abhineet Singh Bist Manpreet Chhabra Reshma Raghavan Chitwant Thalyani Aditi Sankhyan Mustahid Ali Varun Balakrishnan Sarang Banubakde Sneha Kumari Kedar Risbud Chayya Singh
  2. 2. Introduction • 2.5 billion passengers • Over 87 airlines all over the world • Flying to and from India. • 9th largest industry in the world.
  3. 3. Jet Airways • 2nd of India’s two major airlines. • Operates over 1000 flights daily to 76 destinations worldwide
  4. 4. Range of Options • Fuel prices expected to increase further. • Bankruptcy • Weak Currency • Hike in Airport Charges • Service Tax
  5. 5. • Air India expected to incur further losses. • Easing restrictions on new entrants to fly international • Political Instability and terrorism • Strict Imposition of Environmental regulations. • Emerging new competitors
  6. 6. Probabilities • Fuel prices increase – 70% • Bankruptcy (in next 2 years) – 51% • Weak Currency – 21% • Hike in Airport Charges – 60% • Service Tax – 20%
  7. 7. • Air India expected to incur further losses – 40% • Easing restrictions on new entrants to fly international – 80% • Political Instability and terrorism – 15% • Strict Imposition of Environmental regulations – 30-35% • Emerging new competitors - 70%
  8. 8. Jet Airways
  9. 9. Options Available • Focus on low cost airlines – JetLite and Jet Konnect • Target niche segment • Cost reduction • Shift to Bombardier • Acquire A380 • Charter aircrafts
  10. 10. THANK YOU….!!

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