Tailoring Civic Engagement Methods to Serve a Changing World: A Hands-On Workshop

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Tailoring Civic Engagement Methods to Serve a Changing World: A Hands-On Workshop

  1. 1. Tailoring Civic Engagement Methodsto Serve a Changing World:A Hands-On WorkshopThursday, September 20, 2012SNEAPA session C4, 1:45-3:15pm
  2. 2. Who We AreRuth Fitzgerald, AICPFitzgerald & Halliday, Inc.Hartford, CTDaphne Politis, AICPCommunity CircleLexington, MAJill Barrett, MSWFitzgerald & Halliday, Inc.Hartford, CTBill Schwartz, AICPthe Collaborative, Inc.Boston, MAEmily Torres-Cullinane,Metropolitan Area PlanningCouncil, Boston, MAJim Purdy, AICPthe Collaborative, Inc.Boston, MAManisha Bewtra, AICPMetropolitan Area PlanningCouncil, Boston, MAFrancisco Gomes, AICP, ASLAFitzgerald & Halliday, Inc.Hartford, CT
  3. 3. Agenda• Why Bother?• Tailoring Tips• Small Group Activity• Wrap Up• Evaluate Us!
  4. 4. Why bother?
  5. 5. Tailoring tips
  6. 6. Purpose: What are you trying to achieve?Level of engagement: How much do you need?Constraints: What are your resources?Stakeholders: Who will be affected?Messaging: How will you communicate?Setting the stage: How will you involve them?Tools and methods: Inform, engage, & activate!Break it down…
  7. 7. Purpose: What are you trying to achieve?
  8. 8. Level of engagement: How much do you need?
  9. 9. Constraints: What are your resources?
  10. 10. Stakeholders: Who will be affected?
  11. 11. Project partners
  12. 12. Usual suspects
  13. 13. Champions
  14. 14. Ambassadors
  15. 15. Go Beyond
  16. 16. Messaging: How will you communicate?
  17. 17. Setting the Stage: How will you involve them?
  18. 18. Be inclusive
  19. 19. Make it fun
  20. 20. Reach out in many ways
  21. 21. Tools and Methods: Inform, engage, activate!
  22. 22. Website and email list
  23. 23. Phone tree
  24. 24. Press coverage
  25. 25. Social media
  26. 26. Online survey
  27. 27. Storytelling
  28. 28. Role playing
  29. 29. Hands-on activities
  30. 30. Instant polling
  31. 31. Tailor, Tailor, Tailor
  32. 32. • Tailor your tools• Embrace technology• Be creative, have fun, try something new!• Inform, Engage, Activate!In summary…
  33. 33. Now it’s your turn!
  34. 34. • Go to the table with your assigned letter• Discuss four scenarios (different conditions foreach)• Getting ready for the big vote• The new demographics• A transformative development project• Overcoming apathy• Facilitators will provide details and report backSmall Group Activity (30 minutes)
  35. 35. Wrap-up and Evaluate!
  36. 36. 1. Milkshake2. Cabinet3. Frappe4. BatidoWhat do you call this?
  37. 37. 1. Yes, I learned a lot!2. I learned a couple new things.3. I only learned what different people calledblended beverages.4. No, but I drew some great doodles on myhandouts.Did you learn something new?
  38. 38. 1. Immediately!2. Eventually.3. Not likely.Will you use this information?
  39. 39. 1. Yes, I met more than 1 new person.2. Yes, I met 1 new person.3. No.Did you meet someone new who youwill keep in touch with?
  40. 40. 1. Strongly Agree2. Agree3. Neutral4. Disagree5. Strongly DisagreeThis event exceeded my expectations.
  41. 41. Thank you to all!… and now, one lucky winner willreceive a prize to help you tailor!

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